Switzerland

Rock, dust, breath, the next step – and the constant search for the right line. With his passion project ‘Find My Line’, photographer and director Sandro Baebler once again demonstrates his strength in motion on GoSee. In front of the camera: trail runner Alex Oberbacher, alone in a monumental mountain landscape, constantly searching for his next path through the rocks.

Shot in spring 2026, the black-and-white film thrives on its gradual build-up of tension. Baebler moves…

New Voices From Poland! Poland’s film scene has long had much more to offer than attractive production conditions. Through a new collaboration, Analog Digital and The Reel Friends are bringing some of the country’s most exciting directorial voices to the DACH market and beyond.

Warsaw-based production company Analog Digital is bringing The Reel Friends’ (TRF) directors’ roster to clients across Germany, Austria and Switzerland. Founded by Milena Gronau-Kozyra and Karola…

As the winner of the 2025 Prix Elysée, awarded by an international jury of experts, Hannah Darabi (1981), an Iranian artist based in Paris, explores Iranian folk dance as an act of identity resistance through photographs, videos, and archives interwoven with the social and political history of her homeland.

She creates series in which her images enter into dialogue with archives, texts, and objects, revealing the political complexities of contemporary Iran.

Inspired by Woman…

For ODLO's latest SS26 campaign, photographer Carolin Unrath captured a series of images set against an alpine backdrop, combining performance, movement and the immediacy of the outdoor experience. Surrounded by mountain landscapes and hiking trails, the campaign highlights the connection between functionality and a spirit of adventure that has defined the brand since its beginnings.

Inspired by Nordic sports and the founder's belief in constantly redefining limits, ODLO…

Michael Köckritz and ramp.space pay tribute to what is arguably the world's most iconic watch brand. With Crazy About Rolex, they present an entertaining and insightful journey through the history, icons and cultural significance of a name that reaches far beyond the world of watchmaking.

The story of Rolex begins with a vision. When Hans Wilsdorf founded his company in London in 1905 at the age of just 24, few believed in the future of the wristwatch. Precision timekeeping…

For the national brand campaign of Swiss insurance company CSS, photographer André Josselin travelled to Cape Town to shoot the campaign imagery alongside the TV commercial. The campaign was developed in collaboration with Zurich-based creative agency Sir Mary.

Under the claim "Believe in yourself. You are incredible.", the campaign puts the spotlight on human resilience - both physical and mental. Rather than relying on traditional insurance messaging, CSS chose an…

Marco Bienek took on Creative Concept & Art Direction for the current Daylon sunmilk campaign – capturing relaxed settings with young adults spending a day in the sun. Daylong™, developed by Galderma, stands for dermatologically developed sun protection from Switzerland.

With nearly 20 years of experience across Europe, Asia, and the US, Creative Director Marco Bienek brings an internationally shaped perspective to his work. Earlier in his career, he worked at Heimat Berlin…

With AIOpost, a player comes into focus that demonstrates how AI can be integrated into classic advertising and film in a meaningful – and above all invisible – way. Not as a gimmick, but as a tool that enhances storytelling rather than overpowering it.

A recent example is the campaign “And everything feels lighter” for Swiss dairy brand Emmi, developed by Wirz and directed by Filip Berendt. At its core is a simple everyday moment in a home office – until “Emil” appears: a…

Glam rock meets statement jewellery!  For the Swiss Z Magazine, Paris-based JPPS Creative Productions produced a fashion editorial with Anna Daki behind the camera. The team handled the full production of the shoot – from planning and coordination to on-set execution – creating the framework for a contemporary, confident visual language.

At the centre of the story is Bess van Noord. With her modern short-hair look, the Netherlands-born model, who studies in Amsterdam…

MOON & JUNE turned to the distinctive visual language of Joanna Gniady c/o 2AGENTEN for its latest packaging design. The illustrator developed a concept that captures the essence of the brand: moments of pause, shared laughter and small, beautiful rituals.

The Swiss brand MOON & JUNE was created for those who consciously take time for themselves – for slow evenings and moments of unhurried enjoyment. Ruby-red and lightly sparkling, the drink blends the complexity of…

Per Appelgren photographed social-media star The Gstaad Guy for an exclusive Audemars Piguet special in YUNg Magazine - a shoot that blends humor, luxury and self-presentation in a contemporary visual language.

The Gstaad Guy holds up a mirror to the world of the rich and beautiful - and luxury brands swear by his videos. The cult figure moves effortlessly between satire, style awareness and carefully choreographed self-perception. What began as an exaggerated parody of…

In the Pro Light Studios in Hamburg, Patrick Schwalb created a portrait series with musician, producer and singer Malou that focuses entirely on reduction, light and authentic presence.

Patrick Schwalb on the shoot: “We created a very clean, modern series with Malou for FACES Magazine. Pure lines, soft light, calm energy. Malou - musician, producer, singer - immediately embraced the look. No overload, just real presence. Lina Mastrangelo kept make-up and hair smooth and…

Twenty years after the groundbreaking exhibition reGeneration, Photo Elysée reaffirms its commitment to emerging artists with Gen Z – Shaping a New Gaze. The new exhibition brings together 66 artists from around the world, born between the mid-1990s and 2010 — a generation that questions norms, challenges established codes, and redefines its place in a rapidly changing world.

Through intimate narratives, diverse identities, reimagined family ties, and a sensitive engagement…

Claude Hofer’s book Emotional Waves is the first publication of its kind to comprehensively explore and document two internationally renowned dance forms – Japanese Butoh and contemporary dance. Over the course of ten years, the Swiss photographer traveled across the globe, meeting more than one hundred artists from both genres, most of whom performed specifically for his camera.

At the heart of his intense black-and-white photographs are the people themselves. With an…

In 'Acts of Appearance', Gauri Gill transforms the everyday life of an Indian village into a poetic stage, where intricate masks blur the line between reality and fantasy – revealing hidden stories, cultural traditions, and human experiences.

The project was created in collaboration with numerous papier-mâché artists from the Kokna and Warli tribal communities in an Adivasi village in the Palghar district, inland from Dahanu. This district is among the poorest regions of the…

In 'Whitening Heights', Sandro Livio Straube weaves photography and way of life into a quiet, contemplative exploration of the alpine landscape. Since 2015, he has been creating an ongoing series in Val Lumnezia – the “Valley of Light” – that speaks of deceleration, desaturation, and a heightened sense of presence.

Bathed in the sun-bleached clarity of the mountains, the images – both in black and white and in color – pare the world down to its essentials. Straube’s work…

Creative agency Philipp und Keuntje (PUK) has been appointed lead agency for Curaprox – the oral care brand of Curaden AG – in Germany and Austria.

“As commissioned by PUK and in collaboration with a fantastic team, we created fresh and colorful visuals for the oral health brand at Peach & Cherry Studio,” says photographer ROBERT WESTRICH to GoSee.

At the core of the collaboration are cross-channel communication strategies designed to boost awareness and significantly…

"What a amazing experience this was! I had the privilege to go back to my documentary style background and go 12,000 ft to shot this cover, work with a incredible team at -20C/ -4F, see the most beautiful landscape and try to not freeze my talent to death. Thank you to @susinnasimone for being a rockstar and working so hard on this.  Thank you to @schonswitzerlandmag @odyssia6 & frank for being the most generous and creatively open. And thanks to my whole team that helped…

Franz Gertsch (1930–2022) is among the most important Swiss contemporary artists. With his works in the second half of the 20th century, he helped shape a new concept of realism that is closely tied to his working method. He is recognized as a pioneer of hyperrealism, as well as a master of contemporary woodcutting.

After beginning his career in romantic painting, from 1965 on Franz Gertsch transitioned through collages in the style of Pop Art to his large-scale…

Vivienne Mok is known for her romantic portraits and the skillful staging of female models. Her work draws parallels to art historical periods and is reminiscent of Rubens, the Pre-Raphaelites, or Art Nouveau. It features diverse body types bathed in a characteristic soft light and exudes an atmosphere evocative of a fresh summer morning or an autumn afternoon.

Nature plays a central role in her images, as does the setting of boudoir-like interiors, often reflecting the…

The Lausanne photography museum Photo Elysée presents a comprehensive exhibition dedicated to one of Japan’s most renowned photographers. Organized by the Instituto Moreira Salles (São Paulo, Brazil), the retrospective, after stops in Berlin and London, has now arrived in Switzerland. "It is impossible to talk about the history of photography without mentioning him. In Japan, he is an iconic artist," Museum Director Nathalie Herschdorfer commented at the opening. The…

Carolin UNRATH c/o UPFRONT photographed the new number one of the tennis world rankings. South Tyrol native Jannik Sinner just won the US Open. The motifs were created to launch the website jannniksinner.com. Production: Hovn Studios, Kiwitree Films, set design, Yannic Donner, styling: Julia Philippitsch, hair & makeup: Viki Aichner.

Jannik Sinner's ascent in the world of tennis began in 2019 when he reached the top 100. In June 2024, he became the first Italian to reach…

On display now at Saatchi Gallery in London is the exhibition ‘Beyond Fashion’, which tells the story of how fashion photography has not only become more than a mere commercial device, but has evolved into an art form in its own right. On show are more than 100 photographs from artists including Peter Lindbergh, Ellen von Unwerth, and Paolo Roversi, as well as up-and-coming talent such as Feng Li and Kiki Xue.

The exhibition curated by Nathalie Herschdorfer is divided into…

With the Girard-Perregaux Laureato, one of the most coveted watch models of our times has joined the ranks of the Wempe Signature Collection. Italian bellezza paired with Swiss precision – exclusively for Wempe customers and limited worldwide to an edition of 100 timepieces.

Studio DIRK WEYER was not only in charge of directing but was also behind the camera and took care of production. The Marmalade delivered SFX and ensured seamless high-speed motion control with Spike…