Mumbai

Swiss-based artist Marie Matusz and Indian artist Moonis Ahmad Shah have been selected for the latest edition of the Connect India dual residency

Launched in 2021 by Arts at CERN and the Swiss Arts Council Pro Helvetia, Connect has established itself as a key platform for artistic experimentation in connection with fundamental science. The programme continues its mission of fostering meaningful dialogue between artists and scientists through residencies at CERN and partner…

For the Indian label Kartik Research, fine-art photographer Aaryan Sinha created a visually stunning fashion shoot against a rugged quarry landscape. In this archaic setting, clothing, materials, and landscape enter into a direct dialogue – stone, dust, and horizon amplify the tactile qualities of the collection.

Production, of course, remained within the family – ELEMENTS Production Services, headed by his mother, Harsha Sinha, arguably the most experienced producer on the…

For the Indian label CORD, Elements Production India produced the Spring Summer 2026 campaign, created by creative director and photographer Pranoy Sarkar – featuring bold, deliberately kitschy, vintage-inspired visuals that immediately stand out. The collection highlights craftsmanship through smocking, embroidery and appliqué, combined with a sensitive approach to materials, textures and patterns.

Elements operates not just as a production company, but as a reliable…

For the Eká S/S 2025 collection, ELEMENTS Production Services took on the production, once again setting a strong benchmark for high-end fashion productions in India and across Asia.

Founded by Rina Singh, Eká is a New Delhi–based fashion label that understands fashion as storytelling – emotional, craft-driven, and deeply human. Rina Singh describes Eká as a poetic, almost fairytale-like world, where garments are not driven by trends but meant to be lived in. Textiles carry…

For its latest campaign, ANAVILA – Sarmast collaborated with the Indian production company ELEMENTS Production Services, who took on both the production and art direction of the entire project.

ELEMENTS was responsible for the overall creative coordination, guiding the campaign from the initial concept through to final delivery. This included production management, visual development, and on-set art direction, with the aim of creating a coherent visual language that aligns…

For the Eká S/S 2025 collection, ELEMENTS Production Services handled the production, once again setting a strong benchmark for high-end fashion productions in India and across Asia. The campaign was photographed in India by Keerthana Kunnath and produced by ELEMENTS. The images convey exactly the atmosphere Eká stands for: lightness, depth, and a quiet intensity emerging from materiality, craftsmanship, and place.

The new TANISHQ Jewellery - Mriganka Campaign was produced by ELEMENTS, who oversaw the full production for the opulent and elegant campaign.

In front of the camera was Indian model and actress Manushi Chhillar, bringing a refined and contemporary presence to the jewellery story. The campaign stands out for its lush visuals, cinematic scale and polished aesthetics, translating the brand’s craftsmanship into a richly styled visual narrative.

ELEMENTS handled the production of…

ELEMENTS supported an artistic project with the creative power duo of Creative Director and Photographer Pranoy Sarkar and Stylist Jahnvi Bansal. The starting point of the collaboration was Chhau, a mythic dance tradition from eastern India.

As part of the project, the team worked with artists from different regions to explore the cultural depth, social rootedness and historical significance of this art form. The result is a series of dynamic visuals positioned between art…

ELEMENTS PRODUCTION, an experienced production partner for international photo and film shoots in India, supported the latest Master Cut directed by Akshay Sharma for Indian designer PAYAL KHANDWALA.

The film is a poetic homage to the quiet art of craftsmanship - to those precise, often unseen moments where thread and form come together to create fashion. “From the first stitch to the final silhouette, every tool plays its part to craft detail into design. This film is a…

The traditional German shoe brand Rohde Shoes GmbH, founded in 1862 in Brandenburg and now headquartered in Schwalmstadt, Hesse, operates internationally as the Rohde Group, particularly in Central Europe. It is particularly well-known and popular for its slippers and sandals.

SALLYHATESWING photographed the current ROHDE SHOES F/W 25 collections on behalf of the agency Benchmarked.

BENCHMARKED is a German digital marketing and fashion consulting agency based in Cologne that…

NIKE collaborated for the first time with the Indian fashion collective NorBlack NorWhite, presenting a colorful collection of apparel, footwear, and a crossbody bag that celebrates Indian culture and craftsmanship – and explicitly encourages women to move and express themselves freely, both through sports and in everyday life.

ELEMENTS PRODUCTION SERVICE presents the Nike x NorBlack NorWhite collaboration on GoSee, for which they were commissioned to handle production…

Wieden+Kennedy India created the JOCKEY campaign titled ‘Freedom or Nothing’ – dealing with the concept of freedom and how it is perceived by the younger generation. SVEN JACOBSEN photographed and filmed for the campaign, and Steven Michelsen was DOP. Production was in the hands of Cool  Banana.

Jockey has expanded its product portfolio to include athleisure, activewear and more. An evolution which reflects the commitment of the Jockey brand to adapting its product range…

Doing good is and always has been at the core of C&A’s purpose. With a clear objective : We aim to contribute to a better world by supporting good causes, while doing what is right – not only in C&A’s own operations but also along the company’s supply chain.

Which is why C&A is constantly exploring new ways of supporting social suppliers – like Rangsutra – to scale their production and, by doing so, increase their impact to improve livelihoods for people in disadvantaged…

Indian production company ELEMENTS has just presented its services, ranging from commercials to photo shoots, at UPDATE Berlin and is the go-to address when its comes to productions in India and the far reaches of Asia.

To Europe, ELEMENTS also has a very special relationship, as a son of the family is studying photography in the Netherlands. Here on GoSee, ELEMENTS presents ‘This Isn’t Divide and Conquer’ by Aaryan Sinha. The work has been exhibited in Luma Arles with House…

Filmed in a vintage performing arts theater, the TILFI Kala campaign spot produced by ELEMENTS follows a theatrical troupe in rehearsal, tracing the organic unfolding of a journey to realize a creative vision.

“The art of expression and the craft of evoking rasa (sentiment) and bhava (emotive state) remain central concepts in India’s performing art traditions, drawing from the fundamental principles laid out in the Natya Shastra.”

Founded in Banaras in 2016, TILFI is aimed at…

Indian fashion label ANAVILA embodies traditional simplicity at its best. The prints, patterns, and designs of Anavila are pleasantly minimalist and synonymous just as much with class as timeless elegance.

For the AAMOD collection, Director Akshay Sharma filmed the commercial presented here, which was produced by ELEMENTS Production Services.

“The making of Aamod is deeply rooted in the romantic prose and poetry of 17th-century Rajasthan. Whether as exquisite embroidery, or…

The National Basketball Association (NBA) kicked off a marketing campaign in India with brand ambassador and Bollywood actor – Ranveer Singh. Production support for which came from ELEMENTS.

The ‘#ThisIsBasketball’ campaign consists of a series of films aimed at showcasing the diversity of the basketball community in India – capturing the true spirit of the sport: The court is for everyone. The NBA campaign film is about Singh’s passion and love for the game of basketball…

The production company ELEMENTS supported a travel special for HTSI – formerly known as How To Spend It Mag of the Financial Times – on the Indian megacity Mumbai. With a population of thirteen million, Mumbai is the city with the highest density in the world.

Towering above the largest slum in India, home to one million people, are several new residential skyscrapers owned by the superrich. Certainly not the only contrast Mumbai has to offer… which, of course, can be seen…

The ASHISH Spring/Summer 2023 collection has once again drawn its inspiration from the Indian heritage of its designer and founder Ashish Gupta. It was produced by ELEMENTS – and for the very first time in India. The campaign explores Indian cultural heritage and was photographed by Ashish Shah in a charming house built during colonial times.

The S/S ‘23 collection is marked by a fusion of traditional Indian styles with contemporary silhouettes and once again features the…

The film and photo production company ELEMENTS PRODUCTION SERVICES, headquartered in India, knows them all – the extraordinary settings, the secret places, the profane and the glitz Made in India. From bustling bazaars, to secluded beaches and historical sites and palaces or even lush tropical forests, they have a bank of settings that would inspire any art director.

They just recently produced a commercial for THE MAN COMPANY to celebrate INTERNATIONAL MEN’S DAY on 19…

A timeless modern visual language that makes people dream to this day. Precisely what Oscar Niemeyer stands for. Which is why his architectural icons of the modern age serve as the perfect background for the motorized icons of our time like the RENAULT KWID presented here, staged as light as a feather with a young look & feel by transportation specialist SÉBASTIEN STAUB.

Sébastian Staub : “I had the chance to shoot this version of the Renault KWID last November in Rio de…

India is equal parts adventure and fascination. With shoot locations just as diverse as the landscapes on the subcontinent – for which ELEMENTS PRODUCTION is gladly at your service. GoSee Member ELEMENTS produces commercials and stills, supervises fashion shoots and reportages, and is a competent partner for productions of all kinds, whether large, smaller or creative. You’ll meet the team led by Achal Sinha in person for the first time at UPDATE-22-BERLIN. And Elements…

Rising from the alleys of Banaras … Delhi has a new go-to place for Zari or Banarasi fabrics : SHANTI BANARAS. For the latest collection, ELEMENTS produced the image film with Director Supriya Tandon in the old town of Delhi. In front of the camera in the monument-protected location stood models Riya Sharma and Supriya, who were styled by CD Nikhil D. The campaign motifs were photographed by Bikramjit Bose. Hair & make-up: Mitesh Rajani, DOP: Amal Sudhakaran, and Producer…

This 30-second ad for VEEBA was designed for maximum brand recognition with a sharp focus on the core qualities of VEEBA Ketchup, which are simultaneously: One, that it is full of farm fresh goodness and purity; and two, that it has no room (physically or metaphorically) for harmful chemicals, preservatives, synthetic colors or artificial flavors. The spot convinces its audience with great food appeal and cuts away from the surfeit of ads in the online space by the way it…