Bruxelles

Water as inspiration, a place of longing and an elemental force: with “High Tide”, Musea Brugge brings fashion and contemporary art into a multifaceted dialogue at the new BRUSK from 30 October 2026 to 14 March 2027. Conceived by renowned fashion curator Karen Van Godtsenhoven, the exhibition marks the first time that fashion and contemporary art have been presented together on this scale in Bruges.

The sea connects and divides, fascinates and threatens at the same time…

An oversized face. Bright red lipstick. Staring straight into the camera. The key visual for BOZAR's exhibition 'Picture Perfect. Beauty through a Contemporary Lens' is taken from Pipilotti Rist's iconic video work Be Nice To Me (Flatten 04) (2000), perfectly encapsulating the exhibition's central premise: beauty is not a constant. It is a construct, a projection, and an instrument of power.

Bringing together 65 international artists from different generations and cultural…

As of now, the agency SEVERIN WENDELER represents advertising photographer Geert De Taeye. The Belgian creative moves effortlessly across genres, working in advertising, portrait, landscape, and staged imagery with references to painting and film. This versatility defines his style – subtle, thoughtful, and driven by a refined sense of atmosphere.

To introduce his work, we’re featuring his campaign for Jägermeister Manifest, which captures the feeling of truly special…

JBC is a Belgian clothing chain offering fashion for the whole family. Founder Jean-Baptiste Claes opened the first store in 1975 in the small community of Schulen in the Belgian district of Limburg. Hannah LIPOWSKY c/o DOUBLE T photographed colorful children's fashion for JBC Clothing.

GoSee : jbc.be

With over 30 years of experience in art buying, Kerstin Mende is one of the most influential figures in visual brand communication in Germany. She began her career in the creative industry in 1992 as an art buyer at BBDO. Her journey continued at renowned agencies such as FCB Hamburg, Jung von Matt, and McCann Erickson, among others. Since 2004, she has led the art buying department at Scholz & Friends, one of the country's leading creative agencies. In this role, she…

We are excited to introduce Claudio Catrambone, the creative mind behind the Zurich-based agency Family, to the GoSee community and to welcome him at UPDATE Berlin on May 16th. In 2020, Claudio founded an agency that has been making waves—not only in Switzerland but internationally. With his unique vision and unconventional approach in advertising and film, Family continues to capture the hearts of brands eager to move their audiences.​ Earlier this year in London, they…

Christian Schuck, alias Kidde, is Chief Creative Officer of M+C Saatchi Group Europe and one of the three CEOs of M+C Saatchi Berlin House. In the midst of Berlin's vibrant cultural scene, he and the product and interior design studio llotllov designed the agency's new offices in the neo-brutalist Brandlhuber Haus on Brunnenstrasse, making it into Wallpaper. M+C Saatchi is also celebrating its 30th anniversary this year, and Kidde has been an important part of the agency…

Rebecca Rupcic not only founded PULP Berlin (pulp.berlin), but also set a new benchmark for creative campaigns that push the boundaries of the conventional. As a former fashion editor at Vogue and a true expert in fashion and design, she brings an eye for detail and a refined sense of aesthetics that is reflected in all of her agency’s work. Since 2011, PULP Berlin has impressed with campaigns for brands that stand out through bold creativity and modern visual storytelling…

Following the very exciting and instructive online beginner’s workshop on AI image generation this October, we are now continuing with the online course for advanced users on 9 November. In this next one, photographer Monica Menez and retouching expert Ivonne Veith will teach you advanced image generation techniques.

This course will cover advanced commands in Midjourney, such as cref, sref, and seeds, to create characters and achieve consistent character design. It will…

‘Rien ne va plus?’ The creative agency MDCT AG has developed a humorous international summer campaign for FLIGHTRIGHT, Europe’s leading legal portal for air passengers – that seamlessly combines artificial intelligence and creative excellence. It is centered around the Tiny Passenger, an AI-generated brand ambassador who raises awareness about passenger rights in an emotional way.

Within only a month, MDCT took the campaign from inception to launch with the help of AI…

Marco Lemcke, Creative Director Art at Anomaly Berlin, and his colleagues Sebastian Lyman (ECD), Henrik Edelbring (GCD), and Elizabeth Asselin (Business Director) have developed the campaign for ASTON MARTIN’s new flagship – the Vanquish. It made its debut on 2 September at the Venice International Film Festival – an extremely proud moment for the team as Marco Lemcke tells us. We are delighted to introduce the creative and present you the campaign here on GoSee.

Can you…

“The new Mercedes-Benz Vito is plain and simply the best Vito of all time. And, of course, it’s not as powerful as it can be when it’s standing still – you’ve got to see it in action. A basic idea from which the MERCEDES-BENZ VANS global lead agency PREUSS UND PREUSS has developed the claim ‘Best in action’ – putting the functionality of the new chic Vito models front and center.

With five vehicles and 40 motifs in total, the campaign photographed by Clemens Ascher in Vienna…

G-STAR presents the new brand campaign ‘Balancing the Blues’ with Irish gymnast and Olympic champion Rhys McClenaghan on GoSee, who presents the G-STAR Fall 2024 collection from atop a pommel horse. The result is a powerful combination of rhythm, movement, art – and, of course, denim.

“One of the core elements of G-STAR is the idea of surprising and unexpected combinations. We like to do things that are different and provocative. And we love to collaborate with the best…

PRESENCE Studios is a young and innovative creative studio that was founded in Berlin and New York as a spin-off of David+Martin – with the proclaimed goal of fusing pop culture and advertising. Particular focus of the studio is on disciplines such as art and music – ensuring utmost authenticity and relevance of its endeavors in these areas.

Here on GoSee, PRESENCE Studios presents you its brand-new short film for the relaunch of basketball brand K1X along with new imagery…

Since 2024, PRESENCE Studios has been working for streetwear brand KARL KANI – part of the SNIPES universe with a cult status, and that since back in the 1990s.

As part of the new Fall/Winter 2024 collection, a new aesthetic and imagery have been developed to set the tone style-wise for all future campaigns and collections. Staged in film and photos by Henrik Alm, the Karl Kani brand is staying true to its roots – while combining its 90s heritage with the zeitgeist of today…

As the world gathers for the Paris 2024 Paralympic Games, OTTOBOCK is launching a symbolic new discipline. In this ‘Unofficial Discipline’, people with disabilities face involuntary challenges every day. It’s about ‘competitions’ in everyday life: broken elevators, missing ramps, stairs, cobblestones, narrow doors… alongside prejudices they are constantly up against. Such challenges go unnoticed by most of us. The initiative started by Ottobock is supported by the…

PRESENCE Studios is a young and innovative creative studio that was founded in Berlin and New York as a spin-off of David+Martin – with the proclaimed goal of fusing pop culture and advertising. Particular focus of the studio is on disciplines such as art and music – ensuring utmost authenticity and relevance of its endeavors in these areas.

Under the executive of Dina Dedić, Fanny Riegel, Lucas Schneider, and Malte Bülskämper, the studio has quickly gained traction. Plus…

Meredith Braden Bucher is a multidisciplinary creative with 12+ years of experience in working with top brands such Nike, Lacoste, Calvin Klein, and Estée Lauder in the areas of fashion, beauty, travel, and lifestyle. At the moment, she is working as the creative lead at Zalando’s integrated full-service creative agency. ZALANDO, Europe’s leading online fashion platform with more than 50 million active customers across 26 markets, has entrusted Meredith, with her vast…

We are delighted to present Mahmoud Fathy, Creative Director Art & Design, here on GoSee, who looks back on more than 18 years of experience in advertising and branding (main focus: transportation). He is an expert when it comes to creating and developing visual concepts for brands and campaigns. Over the course of his career, Mahmoud has already worked in different regional markets, including SWANA, Europe, Latin America, and China – collaborating with global clients such…

BMW presents the global campaign for the new M5 sedan with the title ‘Duality Untamed’, which was produced by Media.Monks Germany together with style icon and Fashion Designer Justin O’Shea. From working as creative director at Brioni or launching his own fashion label SSS World Corp. to his present role as CD for the spirits portfolio at LVMH, O’Shea appreciates extremes and supposed contradictions. Characteristics that are perfectly reflected in the all-new BMW M5.

Directed…

Alan MASFERRER directed the LUFTHANSA ALLEGRIS campaign – produced in Hamburg and filmed in Berlin (production: 27KM). Here on GoSee, he presents us his director’s cut plus a personal peek behind the scenes.

'When the project came up, I was thrilled because I saw the opportunity to take an honest and authentic approach, which is quite rare in commercials. The synergy with the entire creative team, especially with Tim and Sebastian, who were the most involved, was very fluid…

A highlight of the Cannes Lions International Festival of Creativity is certainly Saatchi & Saatchi’s annual New Creators’ Showcase. On Thursday, 20 June, Franki Goodwin, Chief Creative Officer Saatchi & Saatchi UK, presented the global talent chosen for the 2024 New Creators’ Showcase. “Judging the Film category in Cannes alongside the NCS submissions this year has been fascinating and a timely reminder of just how hard it is to succeed in the medium. Congratulations to…

We are delighted to introduce the two creatives Clement Palouzier, Senior Creative / Art Director at Publicis Conseil, and Antoine Querolle, Creative Copywriter at Publicis Conseil, here on GoSee. For many years, they have both been responsible for realizing multi-awarded campaigns and exciting projects at the Paris-based agency. For their client RENAULT, they have been working on two new campaigns which they present us here on GoSee : ‘R5volution is a French thing’ with…

We were honored to welcome WAYFAIR at UPDATE Berlin this year – who came once again on the lookout for creative talent. And Creative Producer Iñigo Cavestany has the new campaign with two TVCs for us, which we are delighted to present you here on GoSee. Big thanks also to Anja Nord for the great communication.

Find beautiful furniture you’ll never want to Wayfair without again: It’s easy on wayfair.de. Jung von Matt Hamburg staged furniture from WAYFAIR, one of the world’s…