recom x Preuss und Preuss – Mercedes-Benz sends Roger Federer on a road trip in the new VLE
Just in time for the market launch of the new all-electric VLE, Mercedes-Benz is taking its global campaign for the Grand Limousine with the star to the next level. The hero film sends Roger Federer on a rather special mission: the tennis legend simply sets out to pick up breakfast. But with a range of more than 700 kilometres, a quick bakery run soon turns into a spontaneous road trip across Europe.
From an elegant “Merci” in Paris and a sunny “Arrivederci” on the Amalfi…