The VITALITY campaign was designed by VCCP x Snap LDN and photographed by Dan Burn-Forti. On the job for post production once again was STANLEY’S POST.
“For the ‘Moving Forward with Vitality’ campaign, we constructed three complex images centered on Stanley – Vitality’s brand mascot. Our main focus was on creating a sense of joy & adventure exuding from the four-legged friend, while crafting our own beautiful skies and foregrounds to complement the shots.” STANLEY’S POST.
Center stage in the campaign for health and life insurer Vitality is its popular mascot, the dachshund Stanley – and not his owner. Unlike previous campaigns, Stanley is far from reluctant to exercise; instead, we see him running, jumping, swimming and sliding through life now – enjoying to the fullest his new-found, healthier lifestyle.
‘Get Out There’ was developed by VCCP for EASY JET for the summer of ‘23 in a pan-European campaign. The underlying idea : we all, yes all of us, really need a vacation – and that goes just as much for superstars the likes of Mona Lisa.
The motifs were photographed by William Green, with post production in the skilled hands of STANLEY’S POST.
“For easyJet’s summer campaign, the client wanted to visualize what it would be like to take a series of world famous renaissance paintings/sculptures and have them travel across the world – to golden beaches, gorgeous cities and continental landscapes.” STANLEY’S POST.
The British airline easyJet, founded in 1995 by Stelios Haji-Ioannou, whose deceased father owned the Greek shipping company Stelios, is the second-largest European low-cost airline after Irish airline Ryanair.
GoSee : stanleyspost.com
