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PHOTOGRAPHY · 09.07.2025

'Anything but ordinary.' - STANLEY'S POST post-produces the 'Welcome To The Lake' 2025 campaign for ANGELO PORETTI by photographer Dylan Don and Pablo London

The London postproduction STANLEY'S POST worked on the perfect look of the current campaign for the Italian beer brand ANGELO PORETTI and photographer Dylan Don. Consistently in black and white, the beer in summer 25 celebrates the more unusual moments in life.

"The world of Poretti continues to grow. It’s not all boat rides with foxes. Sometimes it’s a string quartet playing tennis with violins, or a garden party frequented by classical statues. That's lake life for you – anything but ordinary. Just as Angelo Poretti would’ve wanted it.

If you're done with your usual, come join us at the lake. Loved working with Dylan Don, Robert Rabensteiner and the team at Darling Creative Ltd. to capture these stories. More to come..." David Shirley, Creative Director, Pablo London.

The brewery was founded in 1877 by its namesake, Angelo Poretti, in Induno Olona, ​​north of Milan. Today, it is a wholly owned subsidiary of the Danish Carlsberg Group.

Credits

Advertising Agency
Pablo - Welcome to the Lake
Post Production
Stanley's Post Ltd
Photographer
Dylan Don

About Stanley's Post Ltd

We’ve helped the world’s leading creative agencies and brands to create outstanding campaign imagery for over 15 years. Our reputation is built on high-end retouching. Our highly skilled artists apply the same detailed craft-based approach to anything from composite images through to full CG environment builds.We work across all sectors from photography, retouching, cgi, digital and press; mixing disciplines and doing whatever it takes to generate work of the highest quality and of the greatest long-term value to our clients.

GoSee : stanleyspost.com

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