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SEVERIN WENDELER : ‘Courtside’ for RIVIAN x ADIDAS, ‘Express Your True Self!’ with PUMA x PEEK & CLOPPENBURG Düsseldorf, MEDCARE for Livingroom Dubai, and personal work ‘Light Painting’
FILM · 31.10.2023

SEVERIN WENDELER : ‘Courtside’ for RIVIAN x ADIDAS, ‘Express Your True Self!’ with PUMA x PEEK & CLOPPENBURG Düsseldorf, MEDCARE for Livingroom Dubai, and personal work ‘Light Painting’

Combining lifestyle, streetwear and transportation with fun – The publicly listed American manufacturer of electric cars, RIVIAN Automotive, Inc., cooperated on ‘Courtside’ with sports giant ADIDAS. The co-op was photographed and filmed by Swedish duo Per & Dejan c/o SEVERIN & WENDELER.

So far, Rivian offers two electric models, an SUV and a pickup. Plus, the start-up has developed an electric delivery vehicle for Amazon : “Whether taking families on new adventures or electrifying fleets at scale, our vehicles all share a common goal – preserving the natural world for generations to come.” Rivian.

“Out now: The strictly limited collection from Peek & Cloppenburg Düsseldorf featuring six fresh street styles comes with a clear message : ‘Express Your True Self’ stands for self-expression and self-acceptance!” P&C. And P&C promises : “All unisex pieces are designed to fit everyone!”

The campaign was photographed by Robert ASCROFT c/o SEVERIN WENDELER.

Peek & Cloppenburg is a family-operated fashion company with headquarters in Düsseldorf and Vienna.

Medcare, a premium healthcare network that operates out of the United Arab Emirates, is a venture of Aster DM Healthcare, a global healthcare group with 317 medical establishments across nine countries, including the GCC, India and Africa.

The artwork presented here was produced by Beatrice HEYDIRI c/o SEVERIN & WENDELER on commission for the agency Livingroom Dubai.

Committed to providing high-quality personalized medical care to every patient, Medcare lives by its simple promise : “We’ll treat you well.”

“Beautiful emotional photography by the talented Beatrice Heydiri for our creative and category-leading clients at Medcare.” LIVINGROOM LR DXB, Dubai.

The Medcare network comprises four multi-specialty hospitals, four specialty centers, nine medical centers and more than 350 highly qualified doctors. Medcare is part of the Aster DM Healthcare Group, which serves over ten million patients each year through a network of hospitals, clinics and pharmacies in the Middle East, India and the Philippines.

GoSee : severinwendeler.com

‘Light Painting’ – personal work by Robert ASCROFT c/o SEVERIN WENDELER.

Credits

Client
Anja Contala, Marta Klaskala
Production
i like ibiza productionsMatthew Seifnia
Advertising Agency
Livingroom Dubai
Editing
L L O Y D V U
Post Production
Lush Retouch
Styling
Jana HoeftAlexandria Montague
Hair
Amanda Ortiz
Make-up
Skyla Sutton
Hair & Make-up
Tina Pachta
Model
Emma Güereña, J. Hendrix, M A R I A N A P I Ñ A, jared
Photographer
Beatrice Heydiri c/o Severin WendelerRobert Ascroft c/o Severin WendelerDejan & Per c/o Severin WendelerRobert Ascroft c/o Severin Wendeler
Video Edit
Severin Wendeler
Talents
Tayfun, Willie, Ben, Nana, Franklin, Alessia
Motion Edit
Severin Wendeler

About Severin Wendeler Creative Lab GmbH

After a long solo journey through various stages in advertising and media, Severin and Wendeler started in 2009 to produce and support international photographers and directors together. With a focus on people and transportation, they now produce still and moving content - real or virtual, with lenses or through CGI, always with a hand-picked international team to get the best possible creative content, on budget and on time. 

GoSee : severinwendeler.de

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