A loud colorful look is what mixed media & animation artist AUGUSTYNSKA c/o ANALOG / DIGITAL gave the lipstick line from ROUGE HERMÈS. The bright lipstick with a fine, velvety texture not only makes lips feel smooth, they also feel good. “Orange Boîte is the color of the house’s signature box, since 1942. A hydrating matte lipstick with a second-skin effect... velvety, powdery finish delivering intense, long-lasting color.”
To stage the lightweight characteristics of the new ASICS Gel Quantum 180 VII sneakers, JVG c/o ANALOG DIGITAL was booked to create colorful key visuals and videos: “JVG’s latest project drop is for Asics – pun alert – and its new Gel Quantum 180 VII sneakers. Commissioned by Rap. Dept, JVG decided to throw this cool product from an airplane with its group of shapely friends and wait to see them fall gracefully – don’t panic, it was filmed safely and under 3D controlled conditions. The result is a series of colorful key visuals and videos that highlight the lightweight features of the product, taking its performance… to new heights.”
For the introduction of the new GEL-QUANTUM 180™ VII sneakers, ASICS combined a futuristic design with the advanced cushioning of the Sctuoid GEL™ technology. The sneakers are inspired by the performance-driven aesthetics of the GEL-QUANTUM 360™ series and feature a revised cushioning system to improve underfoot comfort during everyday scenarios.
Founded by J. Vallejo, JVG™ is a Madrid-based art direction and production studio focused on creative 3D/CGI. Their colorful and striking animations as well as lightning-quick production times are an especially good fit for digital content. Making bold and concept-based images is their beloved duty!
JUNGHEINRICH is a global leader in the area of intralogistics. Saatchi & Saatchi Pro commissioned TELEVISOR STUDIO and ANALOG / DIGITAL to realize moving images : “A motherboard photographed like a drone shot. The board’s components become architecture, memory slots become a high-bay warehouse and delimit its interior. A gigantic chip illuminated by focused light is placed inside. Everything you see is full CGI!”
