DEJAN & PER c/o SEVERIN WENDELER staged the new sleek and athletic all-electric CADILLAC OPTIQ for Cadillac Europe in stills and motion. Sculpted lines and a choreographed lighting design underscore the OPTIQ’s youthful presence, while the interior boasts recycled materials such as PaperWood veneer.
Per KASCH c/o SEVERIN WENDELER created travel stories for FRAPORT AG. Produced in two days were more than 50 images and 20 clips, with post production by GoSee member PROTOKOLL GROUP. As one of the leading players in the global airport business, Fraport AG’s portfolio spans four continents, with activities at 30 airports worldwide. The Group’s commitment to its mission statement is also reflected in its corporate slogan: ‘Connecting the world with tomorrow’. It applies to all of Fraport’s business activities and services at Germany’s largest aviation hub in Frankfurt and to all locations worldwide.
“One of the most exciting tasks in visual communication is the development of visual worlds. They are the visual and emotional backbone of a brand, bringing it to life and creating lasting impressions through a strong visual identity,” says Per KASCH.
Shooting across the globe, he has gained exclusive insights into the importance of strong visual branding and its implementation for companies in various sectors, including pharmaceuticals, insurance, banking, and food. His vision is to establish a strong connection between marketing and creation to benefit from the best of both worlds.
AMORELIE presents the new brand campaign, focused on sophisticated storytelling – collaboratively created by the Amorelie team, the production company MikeTeevee, director Anastasja Black, and photographer Lara BAUMBERGER c/o SEVERIN WENDELER.
“We not only fast-tracked the launch of a new multichannel brand campaign onto screens and streets; we also quietly bid farewell to our old tagline ‘S*X YOUR WAY’ and ushered in our new one ‘COME WITH US’,” says Inga Bohn, Head of Brand & Customer Centricity at AMORELIE.
