Elliott WILCOX c/o MAKING PICTURES was commissioned by London-based agency Mercieca to capture lively slice-of-life photos for NIKE SWIM. Production for it took place on the Spanish island of Majorca.
“Real people, real stories. Our latest work for @nikeswim, designed to inspire a new generation to live life without lanes.” Mercieca, London.
“What happens when the one thing you trust disappears? You suffer for a while, then you find ways to cope, find other places to channel your energy, then eventually, if you’re lucky, you learn something new, embrace your scenario and find a new perspective. When my running had to stop due to injury, I found the water.” says runner-turned-swimmer Tilly GW.
Nike Swim offers you top performance for the highest level of athletic excellence – where quality materials, great colors, a perfect fit and impeccable workmanship all come together.
GoSee : making-pictures.com
CREDITS
Agency: @merciecaltd
Producer: @katperryproduction
Photographer: @ellwilcox
Videographer: @keziahquarcoo
Stylist: @issiegibbonsstyling
Talent: @blu_edmunds & @theconfusedbadger