As of December 29/30, 2025, Erste Bank und Sparkasse will take over the issuance of the new Austrian Miles & More credit cards (Mastercard) in Austria. The launch of the new partnership between Austrian Airlines and Erste Bank is accompanied by a campaign shot in photo and motion by Wolfgang Zac c/o Severin Wendeler.
The visuals combine themes of travel, loyalty and financial momentum into one clear statement – reflecting the positioning of the new credit card, which brings together flying, loyalty programs and banking.
The campaign was created in collaboration with the agency Jung von Matt Donau (Producer: Jules Hofer, Post Production Stills: Nicoletta Sobotta).
