The campaign visuals shown here on gosee.news are the result of a long-term collaboration between the Danish premium brand Eilersen, Danish interior photographer Lars Ranek, and interior stylist Pernille Vest.
The entire campaign features an architecturally inspired set design, where warm wood walls, sculptural art objects, and exclusive Danish designer furniture blend seamlessly in line with the "Quiet Luxury" trend.
Eilersen is considered one of the world's leading brands for Danish sofa design. For generations, the family-run company has combined uncompromising seating comfort with purist Scandinavian aesthetics.
The brand was founded in 1895 by the young wheelwright Niels Eilersen. He was the first in Denmark to bend wood using steam to create ultra-lightweight, durable wheels for horse-drawn carriages.
To this day, the secret to their success lies in the frame: Eilersen uses exclusively solid, kiln-dried pine from Scandinavian forests north of the 60th parallel. Due to the extremely slow growth, the wood is completely warp-free and thus retains its shape for decades.
Today, the company is run by the fourth generation. Chief designer Jens Juul Eilersen has shaped the brand's DNA for decades with timeless, cubic silhouettes and deep, inviting lounge furniture.
Lars Ranek and interior stylist Pernille Vest are both represented by the Munich-based agency STILLSTARS.
GoSee : eilersen.eu