Founded in 1882, Möbel Pfister AG is one of Switzerland's leading home furnishing retailers. The long-established company serves the mid-to-high price segment, offering a comprehensive range of furniture, textiles, lighting, and home accessories.

Jeroen van der Spek photographed this new interior story for Möbel Pfister, with interior styling by Cleo Scheulderman. The theme was the trendy monochrome look; the entire setting avoided harsh contrasts or bold colors, featuring instead a dominance of soft shades such as beige, sand, cream, ecru, and light taupe.

The agency in charge was Vasataschröder (Hamburg). Creative leadership at Möbel Pfister AG was provided by Oliver Schattmaier (Chief Commercial Officer) and Corinne Leuthard (Head of Brand Communication).

Pfister is considered a pioneer of sustainability in the Swiss retail sector. In 2017, for instance, the company launched the world's first fully biodegradable curtains based on the "Cradle-to-Cradle" principle. It is also a founding member of the STEP label for fair trade in carpets.

In 2019, Möbel Pfister AG was sold to the Austrian XXXLutz Group, though the brand and the Swiss management team remained independent.

GoSee : pfister.ch