The transportation photographer staged the new FORD FUSION in lifestyle motifs. “When the image brief called for hip urban neighborhoods, my team and I headed to Denver, Colorado for shots of the updated Ford Fusion. We spent a week covering a long shot list, shooting the cars every way possible. The only vehicles available to shoot were 2016 models, so my team captured HDRIs and all the measurements needed for Burrows in London to seamlessly integrate updated 2017 features in CGI. Since the shoot was a great success, Ford recently sent me to San Diego, California. The second batch of images is currently in post production – so stay tuned.”
And what does the car maker have to say about its new model? “The new 2017 Fusion stands out in every way. On the exterior, Fusion has a distinctive, newly designed front grill with available new LED headlights. On the interior, smart driver-assist technologies and voice-activated controls27 are available across a full range of models, including two new models which are being introduced now.”
