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JEFF LUDES shoots the new Chevy Spark in Mexico City with Gybow
PHOTOGRAPHY · 21.08.2025

JEFF LUDES shoots the new Chevy Spark in Mexico City with Gybow

Jeff Ludes recently completed another project with the Gybow team: This time, he photographed the all-new Chevrolet Spark for Chevrolet in the vibrant metropolis of Mexico City!

The shoot began with two days of on-location production, capturing backplates and HDRI domes. Then, they headed to the studio, where the top-secret new Chevy Spark was waiting for them.

Over the next few days, Jeff photographed the vehicle, which Gybow then captured in perfect light and with reflections from the actual filming locations. The actors were also staged in the studio, allowing for complete interaction around, on, and in the vehicle.

Compact, modern, striking, and packed with technology, this new Spark could very well be the best city car of 2025.

Credits

Client
Chevrolet
Production
Latina Productions
Advertising Agency
Commonwealth
Creative Director
Roberto Platas
Art Director
Brian Durco
Art Buyer
Mike Olk
Producer
John Noonan
Photographer
Jeff Ludes
CREATIVE DIRECTOR
Tammy Gumz

Featuring

About Jeff Ludes

After a false start shooting skateboarding, Jeff sought professional help and enrolled at Art Center College of Design in California. He graduated in 2002, and joined Fox a few months later. Following advice to "shoot what you love," he was surprised to find a provocative challenge in automotive photography- to make a product beautiful, in an image that creates an emotional connection.

Clients include Acura, Audi, BMW, Cadillac, Chevrolet, FIAT, Ford, GMC, Honda, Hyundai, Infiniti, Jeep, Kia, Lexus, Lincoln, Mercedes-Benz, Mitsubishi, Nissan, Porsche, Renault, Subaru, Toyota, Volkswagen.

GoSee : jeffludes.com

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