Alessandra KILA c/o EMEIS DEUBEL übernahm full CGI motion pieces für IBM Quantum Systems I &II. Sie übernahm Art Direction, Kamera und Post supervision.
The creative team from Map wanted the very highest aesthetic standards of photography, to match their design excellence, and decided to work with Recom Farmhouse to create the images of the actual machine. Of great importance to Map on all projects is good teamwork. Alessandra Kila joined the team as director, bringing her unique vision to the table for these images, which were produced in CGI to meet the logistics demands posed by the enormous size of the computer. The entire team came together at Recom Farmhouse’s London studio where they developed visual concepts which resonated with both Map’s original design inspirations and the fully constructed, functioning machine (via Behance).
Alessandra Kila “I was very interested in the reflective qualities of the glass and mirrored surfaces used in the design. Aside from protection, it adds a continuous dialogue between human beings and technology as we keep on reflecting ourselves while operating the machine or standing in front of it. We played a lot with the whole concept of reflections. Nearly all the close-ups play with this idea: It’s either the door or the cryostat etc. We went from close-ups and abstract views to a much wider cut revealing the whole computer.
There is a rhythm and crescendo throughout the entire film. From a molecular level to a more universal view… so much so that the computer itself could have ultimately been part of the universe. We played with ideas of darkness and brightness throughout the film: Dark and powerful, but also illuminating and transcending our comprehension. The music and sound is very evocative and reminiscent of primordial stages of life. It was mixed with the real sound of the actual computer recorded on location. This much more strident and mechanical sound, together with the lament/sound used, gave the entire film a very ancestral quality.” Further information on the project is available via RECOM FARMHOUSE.
