In close collaboration with the RECOM GROUP on post-production, transportation photographer MATTHEW JONES c/o EMEIS DEUBEL created the visuals for the new Hyundai INSTER campaign – captured in a modern, analog-inspired editorial style that highlights the vehicle’s progressive design language.
The INSTER is a fully electric city SUV that redefines the rules. Spacious, smart, and packed with cutting-edge technology, it brings a fresh perspective to urban e-mobility – making every drive a unique experience. It’s the perfect choice for anyone looking for a 100% electric vehicle that combines style, innovation, and everyday practicality.
„Introducing INSTER: a compact electric vehicle that makes a bold statement, redefining expectations in its class. Emphasising spaciousness and a distinctive, dramatic look, it's designed to be the perfect space for you. Discover everything that INSTER has to offer. Are you in?“ – HYUNDAI
