Honda Brazil 'Magic Seat' 3D commercial by Big Studios c/o ANALOG/DIGITAL

Big Studios c/o ANALOG/DIGITAL realized the new 3D commercial "Magic Seat" for HONDA BRAZIL. The creative studio on the work: "Our biggest challenge so far for Honda Brazil. A fully animated spot showcasing their incredible technology, all in the name of well-being. A very delicate piece for which we had the honor of creating the script and producing all animation..." 'Magic Seat' was a rewarding and challenging project at the same time. An extensive work involving a team of more than 50 professionals. In order to meet the complexity of the script, we had to follow the pipeline and pay attention to many details due the large number of locations and characters in the film. Clothing, color, hair, objects, nature, the city, the house, the restaurant, rain, the sunset; there were so many props that forced us to create realistic concepts with impeccable craft. It was not easy, but the result made us very proud and the customer extremely satisfied."