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HELLOFRESH – Real Families, Real Homes #1 - campaign by TIAN Stöhr c/o UPFRONT
PHOTOGRAPHY · 25.03.2025

HELLOFRESH – Real Families, Real Homes #1 - campaign by TIAN Stöhr c/o UPFRONT 

Photographer Tian STÖHR c/o UPFRONT, together with LUNIK Productions, authentically staged real families in their real-life environments for HELLOFRESH. The global campaign showcases diversity and real family life centered around shared meals. A long-term project, the first series of which is presented here.

HelloFresh SE is a European company based in Berlin, founded in 2011. HelloFresh offers so-called "cooking boxes" for consumers: packages containing prepared ingredients and a recipe, available via subscription.

Credits

Client
Hello Fresh
Production
Lunik
Usage
campaign

About UPFRONT Photo & Film GmbH

Ever since its founding in 1998 by Frank Küppers, UPFRONT has lived out photography all the way - as agents and one-stop production house. Which means: we know the industry, we know the artists, we know where and how they match.

This adds up to: Better deals, better results. For everybody.

UPFRONT is proud to have developed a roster of unique talent over the years. We all love a good commission, but it’s really more than that: Artist management means supporting individual and sustainable growth. A wide creative range and a positive, personal work environment is what we get out of it.

What you get out of it? Amazing photos. Captivating films. Without the hassle. Across all media, agile and fresh. By a truly passionate and down-to-earth team, dedicated to full transparency. Team spirit and a respectful treatment of everybody involved are the basis of every project we approach.

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