For more than 130 years, DARBO has embodied a passion for processing fruit into jams and syrups. This passion is also reflected in very extraordinary creative approaches, which have over the years developed their very own signature style.
For the latest campaign, GoSee member Friendly Fire realized a stop-motion idea for TV and online. It's all about compiling the wealth of uses for Darbos Fruchtikus in a recipe book and demonstrating the astounding culinary results it makes possible.
In the TV Spot, for instance, the heroine reveals the secret of how she succeeds in wrapping every prince around her finger. Provided with the power of the recipes, you don't even have to be blond to succeed. On the www.fruchtikurs.at, you can dip into Darbo's world of recipes – and available under www.friendlyfire.at are several more films and campaigns from the Vienna-based agency.
