Das brasilianische Image Concept Studio Platinum c/o ANALOG/DIGITAL setzt den neuen Ford "Ka" 2019 mittels CGI in SZene. "The latest automotive project from Platinum! A fully computer generated campaign for the release of Fords 2019 Ka models. The use of CGI(3D) over traditional photography gave Platinum full control of the creative process, while lowering the costs and eliminating logistic and weather related problems." (Advertising Agency GTB, Creative Director Daniel Leitao, Art Director Leandro Bechara, AB Luana Aghata).
Platinum is an image conception studio founded in 1991. For nearly a quarter of a decade they’ve been developing their craft, using all available artistic means at their disposal, always searching for the best solutions to create their images. They are a blend of singular visions, artists working together with the common goal of creating eclectic and diverse work. Platinum strives to make impossible images become reality. They are based in Rio de Janeiro, Brazil.