Commissioned by the agency G+ International, ONE HUNDRED BERLIN post-produced the 'What's Next' campaign for Canada´s most famous shopping center YORKDALE. The photos were realized by photographer Victor Demarchelier with model Mirte Maas and stylist Zeina Esmail. The production was under the creative executive of CD Ryley Scott and AD Leanne Campbell. Details of the shoot can be seen on yorkdale.com.
About - Yorkdale is Canada’s premier shopping center, located in the heart of the Greater Toronto Area. Its exclusive list of retailers – totaling more than 240 – is highlighted by many first-in-Canada and flagship stores, including J.Crew, Tory Burch, Crate & Barrel and Burberry, as well as such sought-after destinations as Tiffany & Co., Holt Renfrew, Apple and Cartier. Yorkdale ranks as one of the highest performing shopping centers in North America with sales of over $1,300 per square foot.
Yorkdale’s architecturally stunning interior features a soaring 60-foot-high glass atrium and a recently completed $220 million expansion with 145,000 additional feet that includes: Ted Baker London, Kate Spade New York, Microsoft, Ann Taylor, Loft, Tesla Motors, Anthropology, The North Face and many more.