For BMW’s latest Fall/Winter campaign, DAVID MAURER took on both direction and photography, creating an atmospheric production that unites design, dynamism, and elegance. At the center of the campaign is the BMW X3, which David presents against a striking outdoor backdrop as the perfect companion for the colder season.
With his cinematic eye, David Maurer combines the distinctive design language of the BMW X3 with the sophisticated world of Original BMW Accessories – a seamless interplay of function, luxury, and emotional visual power. GoSee Member ADD PICTURES supervised the production.
Company founder Tobias Seifert started his career in the mid 90ies, working for several renowned filmproduction companies. Finding solutions in no time for whatever challenge quickly became his impetus, logistics his passion. After several years as freelanced producer for tv commercials, Tobias Seifert founded add pictures! production service in 2004 with its main target to combine production skills of film AND foto industry. In the last decade, this business model proofed to be, what the market was looking for: Film- and Fotoproduction coordinated and supervised by one hand. Keeping up to date with technical development in film, foto, light, grip and postproduction, holding extensive knowledge of natural & architectural environment, being part of a worldwide network of trustful professionals and vast experience shooting all over the world, Tobias Seifert and his team offer state of the art production services tailor-made for the clients visons and needs.
GoSee : addpictures.net
