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PHOTOGRAPHY · 20.08.2015

Contemporary Fashion trifft Contemporary Dance. TOM TAILOR launcht die neue Kollektion mit einem Fashionfilm von Regisseurin Birgit AMELUNG c/o PROFASHIONAL

Wofür steht eigentlich 'Contemporary'? Und was für zeitgenössische Kunstformen außer Mode gibt es noch? Wie kann man diese verbinden? Für den Launch der neuen TOM TAILOR Contemporary Linie entwickelte PROFASHIONAL zusammen mit der Modemarke TOM TAILOR eine spezielle Idee: Das Ziel war von Anfang an, nicht nur einen typischen Kampagnenfilm mit schönen Bildern zu kreieren, sondern wirklichen Content zu schaffen und eine zweite Ebene in den Film zu bringen. Beim Dreh in den Hamptons inszenierte Regisseurin Birgit AMELUNG das emotional gedrehte Portrait einer Tänzerin.

About - Tom Tailor Contemporary Defined by clean lines, high-quality fabrics and superior styling, TOM TAILOR Contemporary appeals to customers who deeply value design and quality in their lives. The puristic looks in neutral colors are broken up by newly-interpreted prints and highlights in crisp colors. The effortlessness of the designs leaves a lot of room for personal interpretation and thereby makes the looks ideal companions for fashion-conscious trendsetters. All styles appear in twelve collections per year. tom-tailor.com

Credits

Director
Birgit Amelung
DOP
Richard Patterson
Client
Tom Tailor
Advertising Agency
herr brammen Gmbh & Co. KG, Stephan Brammen
Editing
Thomas Appel
Music
Przemek Dariusz Fronczak

Über PULP BERLIN

Hi there, we're PULP! We make outstanding eye candy-campaigns for love brands – no matter if it’s fashion, lifestyle, beauty or anything else one can make look awesome! We’re your devoted go-to agency for contemporary & striking content and confidently conceptualize, produce and create since 2011 - yes, we have tons of experience you will benefit from. With our strategic expertise, a structured work flow and the aim to always work bang on brief, we’re proud to achieve both outstanding campaigns and smiley faced clients. So, if you’re looking for a mix of high professionalism and out-of-the-box thinking: We‘re right here for you!
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