ELEMENT E, Filmproduktion, with offices in Hamburg and Berlin is a new entry at GoSee. Founded in early 2005 by producer Bernd T. Hoefflin and director Lars Büchel, ELEMENT E is one of the few production companies that have managed to bridge the gap between cinema and advertising film. They have received relevant national and international awards for their commitment to advertising and feature films.
Creative agency Lukas Lindemann Rosinski presents the latest MERCEDES-BENZ V-Class under the claim ‘the new V-Class. Life size.’ The entertaining TV spot aims to challenge the cliché of the boring family car. In fact, a large sedan is everything but boring, according to the campaign. ELEMENT E took care of the production and post-production, direction by Felipe ASCACIBAR. Soundtrack by Supreme Music, sound design and mix by nhb. Here we present the fun commercial for an absolute nightmare: kids in the house, or in the car. Hobbies? Sex? Puberty? Role models? Dream on.
“The V-Class supports a stylish, comfortable and independent lifestyle. It is a perfect match for the modern family, leisure and sports active person, as well as shuttle service providers. The entire campaign focuses on this flexibility and appeals to various target audiences in an emotional and individual way”, comments Nicolai Berger, Director Marketing Communication & Product-Information Mercedes-Benz Vans. The spot is on air in 30 and 45-second versions on TV channels worldwide.
