"Inspired by the world's toughest yacht race, the V90 Cross Country Volvo Ocean Race combines true all-road, all-weather capability with adventure-enhancing features." so VOLVO über sein Model VOLVO V90CC OCEAN RACE. Den freien und wilden Spirit des Automobils galt es an vier Produktionstagen einzufangen. Betreuende Agentur war Stendahls aus Göteborg mit Art Director Oscar Plasidius und PM Karin Hedberg. Fotografiert wurden die Motive in Norwegen von Patrik JOHALL c/o SUPERSTUDIO, wobei Anna Johall als Producer mit vor Ort war. Production SUPERSTUDIO und die Post Production betreute GoSee Member ADAMSKY DIVISION.
Auf der VOLVO Webseite lesen wir: "Unique details - The combination of Crystal White paint, Kaolin Grey trim and Flare Orange highlights is exclusive to the V90 Cross Country Volvo Ocean Race, as is the interior upholstery and water-resistant load compartment floor. A strong integral LED light in the tailgate illuminates the area under the open tailgate, while a powerful, durable LED torch, made out of black aerospace aluminium and available in three power modes, is located in the load compartment. Even the waterproof mats have been designed specifically for the V90 Cross Country Volvo Ocean Race." Go & See : volvocars.com//////v90-cross-country-volvo-ocean-race
So what is superstudio really? Well, according to our business plan we’re a provider of comprehensive marketing communication services and we deliver media-independent solutions ranging from idea conception to total project delivery.
Wow. Pretty impressive, right? But what exactly does all that mean in human terms? Simply put, we’re a bunch of creative and strategic types who love to help people communicate their ideas. And we’re pretty darn great at finding innovative and effective visual solutions to do just that. In a nutshell, companies bring us their idea (or product or project or favorite conspiracy theory or whatever) and we find the right technology to help them communicate it, whether that means high-end photography, graphic design, CGI, full-fledged movies, 3D images, CGI, Aircam productions, or whatever other technique floats your particular boat.
Our whole philosophy is really rather simple: technique and technology are simply ways of communicating messages and creative ideas. Not that we’re not big fans of technology (because we certainly are, as our arsenal of hi-tech toys kind of proves), it’s just that we don’t lose sight of the forest because of the trees, so to speak.
Since starting in 2003, we’ve used an extremely flexible team of photographers, art directors, copy writers, graphic artists, designers, computer experts, and other left-brain types to (in some mysterious schizophrenic way), combine a structured project planning and business approach with unbridled creativity.
All of this to bring you one-stop shopping for all your communication needs, with in-house facilities and staff for all types of media creation under one, very well equipped, roof.
Superstudio is:
* Photography
* Retouch/CGI
* Production
* Design/Concept
* AirCam
GoSee : superstudio.com
