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ANALOG/DIGITAL & PHOTOBY : D&AD 2017 Awards motif, OR ROUGE advertising motif, teaser motif for ITV's crime series 'Dark Heart', COSTA COFFEE motifs, GARNIER, LE BON MARCHÉ, and a great BRENT CROSS 'Black Friday' spot
ADVERTISING · 09.01.2017

ANALOG/DIGITAL & PHOTOBY : D&AD 2017 Awards motif, OR ROUGE advertising motif, teaser motif for ITV's crime series 'Dark Heart', COSTA COFFEE motifs, GARNIER, LE BON MARCHÉ, and a great BRENT CROSS 'Black Friday' spot

Jason HINDLEY c/o PHOTOBY had the honor of photographing three advertising motifs for the legendary D&AD 2017 Awards. His stylish stills perfectly convey the character of the uber-famous and much coveted D&ADs pens. 'D&AD Awards - celebrates the finest creative work in the world. Explore our different awards and enter your work. The D&AD Professional Awards 2017 are now open for entries.' dandad.org/en/d-ad-professional-awards

'THE OR ROUGE COLLECTION - YSL combines one of nature’s most precious ingredients with cutting-edge science to create an exceptional skincare line.' For the Agency 133 Publizist and the client YVES SAINT LAURENT, Peter LIPPMANN realized a campaign motif for the luxurious face cream 'Or Rouge'. yslbeautyus.com//or-rouge

Andrzej DRAGAN is mainly known for his expressive portraits and captivating videos. This time around, he photographed a teaser motif that gets under your skin for ITV’s crime series 'Dark Heart'. Tom Riley, Charlotte Riley and Miranda Raison are the stars of the ITV Encore crime thriller Dark Heart. Available via Sky On Demand, Sky Go & Now TV. Itv.com/encore/dark-heart

About - ITV Encore, is a British drama television channel in the United Kingdom that is owned by ITV. ITV Encore HD moved to Sky channel 263 in August 2014.

'Never a dull cup...' Once again Jason HINDLEY c/o PHOTOBY was commissioned to realize new COSTA COFFEE motifs and, of course, staged them with lots of atmosphere. Costa Coffee is an international owner of coffee houses with its headquarters in Dunstable in the UK. As of January 2011, Costa Coffee operates 1175 subsidiaries in the United Kingdom, as well as 442 branches in 28 other countries and is considered the second largest coffeehouse chain in the world. We take the opportunity and recommend to you their great award : costa.co.uk/costa-book-awards

'Ultra Doux' - Peter LIPPMANN c/o PHOTOBY once again photographed magical and richly detailed still motifs for GARNIER..

For the Swiss fitness chain KIESER, ILLUSION c/o ANALOG/DIGITAL teamed up with Jan KRIWOL c/o PHOTOBY to realize two very eye-catching and convincing motifs. The executive agency was Wirz Werbung, Zurich, and PHOTOBY&CO also handled the entire production. Kieser Training AG, located in Zurich, is an internationally operating Swiss fitness chain, which offers "health oriented power training" as prevention and therapy according to their own special concept. It was founded by Werner Kieser and is operated by him together with his wife Gabriela Kieser. Founded in 1967 in Zurich, the enterprise has more than 150 fitness studios, which are partly operated directly by Kieser Training AG (17 subsidiaries), partly operated on a franchise basis (79 franchise holders). Kieser Training is a corporation according to Swiss law that is not listed on the stock market, with a total of 2000 employees and more than 300.000 customers, 240.000 of them in Germany alone. Kieser-training.com

For the large Paris-based department store LE BON MARCHÉ, PHOTOBY photographer Coco AMARDEIL staged a colorful interior series. The stars in front of the camera – like cats and dogs. Nine motifs for you on GoSee.

PHOTOBY photographer Coco AMARDEIL staged wintery accessory motifs for Paris style icon LE BON MARCHÉ – and as always, she let loose her passion for detail and over-the-top flair. Lebonmarche.com

A timeless subject: women and shoes – or heels for that matter in this film. Better yet: High heels. PHOTOBY about the spot by DOP Samuel HICKs for BRENT CROSS to GoSee: " 'Black Friday Heels' is a simple but surprisingly catchy idea with many lovely natural moments in there. The video was shot over two days in Thamesmead, in and around Shoreditch, and Brick Lane." The Brent Cross (also known as Brent X) was the first shopping center of its kind in the United Kingdom. It is located in the London Borough of Barnet and is named after the river Brent, a tributary of the Thames. Brentcross.co.uk

Credits

Client
ITV
Production
Trine Johnson
Advertising Agency
ITV Creative

About Analog Digital

Experience & multidisciplinary approach. From the get-go we set out to create a production company that’s a bit different. Where no one medium is more important than the next. We’re a bit like that “slash” in our name – a bit hybrid if you will. Mixed-media experience and expertise is the core of Analog/Digital.

We bring together experience on all sides of the ad business - production, artist management, ad agency and marketing - taking into consideration all perspectives throughout the creative production process. Our production experience spans animation, film, and photography - making for a truly hybrid production offer.

With over 20 years of experience across photography, animation & live action film production, AD is the realisation of our vision of a flexible, transparent, no fuss & friendly production company that values collaboration and high quality content – whatever the medium or technique. Between the analog and the digital – staying true to our roots & looking forward to the future.

GoSee : analogdigital.tv

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