‘MARCO TOZZI – because I want to’. Four words, and reason enough to buy a new pair of shoes. Why? That’s simple! A modern woman needs neither a rational explanation to indulge herself, nor does she ever have to justify doing so. Particularly, when it comes to shoes! The latest MARCO TOZZI Fall campaign was created in the vicinity of Hamburg in adherence with the strictest Corona precautions. Behind the camera stood ROGER WEBER, and production was taken care of by We love Artbuying from Hamburg. And in front of the camera: Dora Stastna from Modelwerk, who was styled by Adelaida Cue Bär c/o NINA KLEIN, with hair & make-up by Magdalena Wlodarkiewicz c/o NINA KLEIN.
The agency was Wynken Blynken & Nod from Hamburg, who were also responsible for the brand claim of the shoemaker: “For the pitch, we already established a focus group and also learned a few lessons for life. First: When it comes to shoes, women do what they want. Second: If you want to sell shoes, aim for the gut.”
Guido Maria Kretschmer, one of the most popular fashion designers in Germany (Shopping Queen), flexed his talent as a designer and brand ambassador of MARCO TOZZI: His collection line of feminine, strong character shoes for every day use is an open invitation for thrilling fashion experiments.
