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Sven Jacobsen : ORIGINAL MARINES campaign 2016 in a casual look for Leo Burnett Milan, the new BROADWAY campaign and an exhibition at Pitti Immagine in Florence
PHOTOGRAPHY · 05.02.2016

Sven Jacobsen : ORIGINAL MARINES campaign 2016 in a casual look for Leo Burnett Milan, the new BROADWAY campaign and an exhibition at Pitti Immagine in Florence

Sven Jacobsen photographed the ORIGINAL MARINES campaign 2016 for the agency Leo Burnett Milan. Original Marines designs and produces sporty, high-quality clothing and accessories for children and families. The new BROADWAY campaign was photographed by Sven together with Art Director Sascha Dettweiler.

Plus, he had an exhibition in Florence at Pitti Immagine. The photographer tells us: "I have traveled to South Africa since 1991 and have been there about 60 times. I love the country and its inhabitants. This body of work is about my very personal relationship to South Africa. The country is full of contrasts and discrepancies. The beauty of the people and landscapes in South Africa is phenomenal... and the strong contrasts between this beauty and the reality couldn't be greater. When I talk about contrasts, I mean the poverty, racism and violence on one hand and a wonderful new generation which is willing to change everything, living in breathtaking natural surroundings on the other. The reason why I put simple and pure portraits next to landscapes or situations is to underline these contrasts. I want to donate the earnings back to a non-profit organization which fights against the biggest problems in the country to give back at least something to a country which offered us so much and to help just a little bit."

Credits

Client
ORIGINAL MARINES
Production
Cool Banana Capetown/Nitrox Milan
Advertising Agency
Leo Burnett Milan
Styling
Mads Roennborg
Hair
Manuela DEGELMANN c/o Nordish Republic
Make-up
Manuela DEGELMANN c/o Nordish Republic
Photographer
Sven Jacobsen

About Sven Jacobsen

SVEN JACOBSEN
PHOTOGRAPHER
BORN IN 1969
1997 EXAM IN ARCHITECTURE
1999 FREELANCE PHOTOGRAPHER
2000 FIRST SON JESSE
2002 SECOND SON LUI
2007 THIRD SON CARLI
2012 FOURTH SON JIM
 
SVEN JACOBSENS PICTURES SHOW A STRONG WISH BACK TO THE SIMPLE THINGS IN LIFE, BACK TO MORE AWARENESS. THEY ARE ALSO A RADICAL DEMAND TO PRESERVE THE LOVE TO GENUINE TRUTH.
I TRY TO FIND SOUL IN A COLD, OVER-ENGINEERED WORLD AND TRY TO FREEZE IT IN PICTURES. I SIMPLY TRY TO LOCATE BLISS IN THE SIMPLE THINGS, IN THE AESTHETICS OF THE MOMENT, IN ORDER TO RENDER A MOOD VISIBLE AND I AM MOSTLY CONCERNED WITH EMOTIONALITY, LIGHTNESS AND AUTHENTICITY.
ALL THIS CAN BE UNDERSTOOD IN DIFFERENT VARIATIONS: FOR ME ITS ACCEPTATION IS BACK TO THE SIMPLE THINGS, TO THE ESSENCE, BACK TO THE ROOTS, BACK HOME, FIND PEACE OF MIND, AWAY FROM TOO MUCH PERFECTION, LEAVE THE ACHIEVEMENT-ORIENTED LIFESTYLE BEHIND, BACK TO REAL WARMTH AND TRUTH.
 
YOU CAN ALSO RECOGNIZE THIS WISH IN HIS PICTURE LANGUAGE. THE PICTURES ARE ALL WARM AND EMOTIONAL. THEY DEFY TOO MUCH PERFECTION.
 
THEY ARE SOMETHING OF AN HOMAGE TO A WORLD THAT IS VERY CLOSE AND BECKONS DAILY, AND TO LIFE AND ITS EXHIBITIONS
2012                    TAYLOR WESSING PHOTOGRAPHIC PORTRAIT PRIZE 2012,NAT.PORTRAIT GALLERY LONDON
2012                   VOIES OFF, ARLES FRANCE
2010                  SINGLE EXH.`THATS A PIECE OF CAKE` PLAY,HAMBURG
2010                  „SLIDELUCKSHOW“  MMX, BERLIN
2007                  „SLIDELUCKSHOW“  SAND BOX STUDIOS,NEW YORK CITY
2005                  SINGLE EXH. ´DISCO` GALLERY SCORPION,HAMBURG
2004                  SINGLE EXH. ´SAFARI` APLANAT GALLERY,HAMBURG
2003                  CANON PROFASHIONAL AWARD,COLOGNE,MUNICH,BERLIN   
2002                  JOHN KOBAL AWARD,NATIONAL PORTRAIT GALLERY LONDON
2002                  BFF EXHIBITION PHOTOKINA COLOGNE
2001                  JOHN KOBAL AWARD,NATIONAL PORTRAIT GALLERY LONDON
2001                  REINHART WOLF PREIS 2001,HANBURG AND BERLIN
2000                  BFF EXHIBITION PHOTOKINA COLOGNE
1999                  KODAK PORTRAIT AWARD_2 PRICE
1998                  SINGLE EXHIBITION `HEINE`HAMBURG
 
 
BOOKPROJECTS
2012                   BACK TO MAMA, 272 PAGES 300X240MM  KEHRER VERLAG HEIDELBERG / BERLIN
2008                   I LOVE, 144 PAGES, 113 IMAGES,SIZE 300 X 210MM
2007                    ARTBUYER GERMANY 2008, 320 PAGES,SIZE 240 X 300MM  SELTMANN UND SÖHNE VERLAG BERLIN
2004                    SAFARI, 120 PAGES, B/W PORTRAITS,SIZE 210 X 250MM
2002                  SCHÖN, 120 PAGES, 85 IMAGES,SIZE 210 X 270 MM
 
CLIENTS
AUDI, APEROL, AXE, BMW, CAMPARI, CHAMPION, CARLSBERG, CASIO, CAMEL, COCA COLA, CONVERSE, DHL, EBAY, EASYJET, FERRARI, FIAT, FUJI, GRUNDIG, GUINESS, IKEA, KMS CALIFORNIA, LEWIS, L+M, LUFTHANSA, MARLBORO, MASERATI, MC DONALDS, MERCEDES BENZ, MEXX, MITSUBISHI, MUSTANG JEANS, NEW YORKER, NIKON, OLYMPUS, PHILIP MORRIS, SIEMENS, SONY ERICSSON, SKY , T-MOBILE, TOSHIBA, VODAFONE, YAMAHA...ETC
 
EDITORIALS
AMICA, BOOK MODA BAMBINI, BMM MAGAZINE, DEUTSCH, GALA, GUARDIAN MAGAZINE, GEO, GQ, INTERVIEW, J PEOPLE MAGAZINE, MARIE CLAIRE, MAX, NEO2, OYSTER MAGAZINE, QVEST, ROLLING STONE MAGAZINE, STYLE, STELLA MAGAZINE LONDON, STERN, STELLA MAGAZINE, SZ MAGAZIN, VANITY FAIR, ZEIT
LOVELINESS.
 
 
 
 
 
 
 
 
 
 

GoSee : svenjacobsen.com

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