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Patrick Mohr, the avant-garde designer presents his HUMAN S/S 14 and REEBOK collections on GoSee and is looking forward to extraordinary submissions as a judge at the GoSeeAwards at UPDATE Salon in Berlin
PHOTOGRAPHY · 03.09.2014

Patrick Mohr, the avant-garde designer presents his HUMAN S/S 14 and REEBOK collections on GoSee and is looking forward to extraordinary submissions as a judge at the GoSeeAwards at UPDATE Salon in Berlin

PATRICK MOHR is known for his provocative styling, unique tailoring as well as extraordinary fashion shows.He presented his current collection as an installation on 2200 square metres at Kaufhaus Jandorf in Berlin – where this year’s UPDATE Salon will take place as well. He also showed the photographs from the collection, produced with Sven Marquardt. The ‘HUMAN’ S/S collection is a mix of avant-garde, luxury and streetwear and is about the clash of ‘normal’ citizens and social fringe groups.

We are very pleased to announce that the fashion designer will join the judging panel at the GoSee Awards. As Patrick expresses his creativity in fashion design and futuristic designs as the charming fashion enfant terrible, he is looking forward to extraordinary and unusual submissions. Photographers, stylists, illustrators … everyone is encouraged to submit their craziest, bravest and most beautiful work for free. The top 20 from each category will be featured in an exhibition as part of UPDATE on 24/25 October at Kaufhaus Jandorf.

Besides his own line, Patrick Mohr works with REEBOK on the global collaboration ‘patrick mohr meets Reebok Classic’. They just presented the joint footwear capsule collection, which is available worldwide from August, at Berlin trainer shop Solebox. The ‘Ex-O-Fit Hi’ and ‘Freestyle Hi’ received a makeover in the typical Patrick Mohr style. Together with Pharrell Williams and Swizz Beatz, rapper and husband of Alicia Keys, Patrick Mohr celebrated the collection’s release at Berlin’s Prince Charles Club.

Joachim Baldauf and Patrice Brylla captured the collection campaign in dark and atmospheric images.

Berlin based fashion designer Patrick Mohr talks to REEBOK about the joint collaboration.

Credits

Hair
BASTIAN CASARETTO
Make-up
CHRISTINA VACIRCA
Photographer
Joachim BALDAUF c/o Agentur NeubauerSVEN MARQUARDT
Special Make-up
MARC RIEKE
Reebok Classics has entered into a partner ship with renowned German fashion designer Patrick Mohr to present some of the brand's most iconic Reebok Classic models in a new and unique style: The Freestyle Hi and the Ex-O-Fit HiPHARRELL WILLIAMS / PATRICK MOHR / SWIZZ BEATZ AT PATRICK MOHR MEETS REEBOK CLASSIC AFTERPARTY AT PRINCE CHARLES, BERLIN

About NEUBAUERSCHWARZ

Being close to people, diving into situations, making feelings and emotions visible. Even letting the viewer smell the air. This is how we understand photography and video. In this sense, we are proud to representing a range of outstanding visual artists and managing their productions worldwide. Each of them has a unique, typical look and approach. Always being in the middle of the scene and showing the true face of the story. Powerful and authentic.
Agentur Neubauer was founded in 1990 and successfully run by Barbara Neubauer for over 30 years. In 2023 Barbara hands over business to her long term colleague Birgit Schwarz as the new owner and CEO of Neubauerschwarz GmbH. We are member of Bundesverband der Bildgestalter www.BUBIG.net

GoSee : neubauerschwarz.com

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