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ADVERTISING · 09.10.2018

Nike - Outdo you with Nike+ mit VFX von Goodbye Kansas Studios für AKQA, PORTLAND

"Here is one of the 100.000 videos we did for the "Outdo you with Nike+" campaign for Nike and AKQA. Goodbye Kansas director Laurent Clermont teamed up with french illustrator Mcbess, who did all the illustrations, and then the Goodbye Kansas team executed everything in a beautiful 2D styled 3D animated personalised video presenting your Nike+ year in review and giving you a goal for 2015. Statue then did their backend magic and singled out the Nike+ users data, chose the appropriate animations, added personal data and then the video was distributed through Nike´s microsite."

AGENCY: AKQA, PORTLAND, Creative Director - Whitney Jenkins, Senior Creative - Aaron Seymour-Anderson, Associate Creative Director - Brett Reese, Producer - Katie Reardon, Senior Creative - Thom Lovegrove, General Manager - Jonathan Hum, Copywriter - Tahirah Byfield, Managing Director - Brian Skahan, Senior Account Director - Justin Micklish, Senior Strategist - Ben Taylor, Senior Project Manager - Lora Guillotte, Technical Delivery Manager -, Edd Bignell, PRODUCTION : Goodbye Kansas Studios, Stockholm, Director - Laurent Clermont, Art Director - Matthieu “Mcbess" Bessudo, Executive Producer - Jörgen Lilja, Line Producer - Teza Holmberg, Production Coordinator - Fredrik Jureen, VFX Supervisor - Calle Granström, Lead Animator - Jonas Ekstrand, 3D Lead - Simon Rainerson

Credits

Advertising Agency
AKQA, PORTLAND

Über Petra Monheim

Goodbye Kansas Holding consists of Goodbye Kansas Studios, Goodbye Kansas Game Invest and Infinite Entertainment, with more than 170 artists in Stockholm, Uppsala, London, Hamburg and Los Angeles. We offer award-winning and uniquely integrated services for feature films, TV, commercials, games and game trailers. Expertise includes VFX, CGI, 3D Face scanning, Motion Capture and Animation, plus development and marketing of games. We also create, develop and manage our own original IPs.

GoSee : goodbyekansas.com

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