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ADVERTISING · 02.07.2019

Nespresso Essenza Plus campaign & commercial by Squidsnetwork - Director Scout, Production & Casting by GoSee Member Ariane De Siron / smart

Ariane De Siron presents to us at GoSee the global NESPRESSO ESSENZA PLUS campaign, in which she was the producer, the casting director, and the director scout. "It's a worldwide campaign, a complicated combination of print and motion, which was a real challenge to shoot considering the many different combinations and various formats, in order to cover print and motion for the global markets of Nespresso.'

From Squidsnetwork came Creative Director Philippe Schwaar, Client Director Kerry Petty, Project Director Kira Rolland, Art Buyer Nixe Nauckhoff, and TV Producer Stuart Speechly. Directing and photography were by Frank Uyttenhove. Modeling for the commercial was by Emma Dumitrescu and Linda Hu from Modelwerk, and Matt Giesler from Modelwerk can be seen in the print media.

Credits

Director
Frank Uyttenhove
Advertising Agency
Squidsnetwork
Creative Director
Philippe Schwaar
Art Buyer
Nixe Nauckhoff
Producer
Nixe Nauckhoff
Post Production
MoxyYelle @ The Living Room
Styling
Yael Gitai
Hair & Make-up
Carsten Richert
Model
Emma Dumitrescu, Linda Hu @ Modelwerk, Matt Giesler @ Modelwerk (print only)
Photographer
Frank Uyttenhove c/o Unit c.m.a

Featuring

About ariane de siron

Ariane is a freelance Audio-Visual Producer, a TV Producer and an Art Buyer.

Film Productions – from Low Budget Virals up to Big TV Commercials, Movies;
and Still & Prints Productions.

Such as:
- Assignment acceptance, support and advice to clients and creative agencies;
- Research, calculation, quotation, pitch and presentation support;
- Creation, organization and execution of advertising content on national and international projects for web, TV and cinema;
- Casting & scheduling for cast, crew and equipment;
- Contract negotiations with team members, talents, musicians, composers and service providers;
- Organization and coordination of post-production;
- Travel planning and expenses
- Costs Stand, billing and preparatory accounting.

Over 13 years experience in the advertising & film industry as well as beauty & fashion
productions: first as a representative and producer for photographers, later as Radio-&TV Producer & Art Buyer for PR- and advertising agencies. Since 4 years, I also produce advertising films for local and foreign agencies and film productions.

Precision and creativity in all areas of production for stills and moving images
Efficient, structured and reliable operational processes
Good humour and a keen sense of aesthetics are my driving
International experience
Service-oriented thinking and acting
Flexibility and creativity
High motivation and commitment

Languages: English, French, German, Dutch

With dedicated crews / full service providers in Belgium, Germany, France, England, Holland, Switzerland, Portugal and Greece and a strong network of co-producers in NYC, L.A., San Francisco, Cape Town, Tokyo and Sydney.

Nice to meet you !

GoSee : lagocon.wix.com

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