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Ligawest : WEMPE jewelry catalogue, ARA Shoes, TOOM Baumarkt campaign, RCANO S/S15 collection and summer feeling with STREET ONE
ADVERTISING · 12.05.2015

Ligawest : WEMPE jewelry catalogue, ARA Shoes, TOOM Baumarkt campaign, RCANO S/S15 collection and summer feeling with STREET ONE

Jewelry retailer WEMPE has a particularly sweet spring in store. The creations 'By Kim' were arranged by stylist Kirsten Benoufa between colorful macarons and glossy cake pops. The catalog motifs were captured by Matthias Hoffmann.

ARA Shoes gave its styles new faces – and perfect styling by Gisela BENZENBERG c/o LIGAWEST.

With the slogan 'Respect for DIY People' TOOM Baumarkt starts its Spring campaign. And the LIGAWEST artists Petra BRANSCHEID (styling) and Anja SCHWEIHOFF (hair & make-up) personally created the looks of the authentic protagonists. Behind the camera was Sven HEINRICH c/o HAUSER FOTOGRAFEN; the executive agency was Scholz & Friends, Berlin. Production: Anne Kotte / We Love Artbuying.

For the shoot of RCANO 2015 S/S collection, Julia HEIERMANN was booked as hair & make-up artist. The shoot for the men's styles took place on the coast of Cape Town.

About - RCANO was founded by Designer Rafael Raya Cano in March 2014. After the successful release of his first Spring/Summer Campaign, Rafael got inspired to create his 14/15 Cruise Campaign in June and in September he launched RCANO’s first Fall Winter Line. RCANO is an Avant-Garde brand that stands for designs that are colourful, elegant, unique, and functional. RCANO answers to modern society fashionable members who appreciate clothing that Is distinctive, vibrant, sophisticated and simultaneously practical, which will make the wearer stand out as trendy and chic. Each piece is created with a twist of classic yet hip and cool style. All RCANO designs are limited edition. rcano.co

LIGAWEST vigasist Anja SCHWEIHOFF created a summer feeling for STREET ONE.

Credits

Client
WempeAra ShoesToom BaumarktRCANOStreet One
Advertising Agency
Scholz & Friends Berlin GmbH
Art Buyer
Anne Kotte / WE LOVE artbuying
Hair
Anja Schweihoff c/o LigawestJulia Heiermann c/o Ligawest
Make-up
Anja Schweihoff c/o LigawestJulia Heiermann c/o Ligawest
Location
Capetown
Photographer
Matthias HoffmannFrank BartholdSven Heinrich c/o Hauser FotografenDino Busch007-0815-Styler, Styler • David Wilms

About Melanie Klein

Whether top-level projects, bread-and-butter jobs or innovative concepts – from budget planning and calculation to projecting detailed timings, elaborate research and digital castings, the HMS agency LIGAWEST has everyone's back. We communicate clearly and directly and put great emphasis on deadlines and budgets : "Our task and our goal: to create win-win situations and sustainable success for both artists and clients in every job and every project.

Home of talent, creativity and dedication. This is what we are for our artists, whom we would like to accompany as long as possible on our shared path. Needless to say, the ideas and visions have to be just as right as the chemistry. So we not only represent, but become comrades and accomplices who know how and where each artist can best contribute their skills. A close and trusting cooperation for their clients, for the best possible results and successful projects. For agencies, photographers and customers we are experienced and reliable partners for all enquiries regarding photo and film productions."

GoSee : ligawest.com

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