The current global Nespresso campaign focuses on the Vertuo Up. The campaign celebrates the launch of the compact Vertuo Up coffee machine, which features a rapid heating system and a dedicated button for more intense coffee brews.
The campaign was photographed by Maciek Miloch in an elegant geometric style, emphasizing contrasting surfaces and harmonious color blocks.
The campaign was commissioned by Publicis Groupe and produced in collaboration with Hogarth and Iconoclast Mexico.
"Very happy to finally share the latest global campaign visuals I had the pleasure to shoot for Nestlé Nespresso SA, as part of their newest campaign featuring Dua Lipa 💥I was responsible for shooting the still life imagery for the campaign, and it was a true pleasure to collaborate with such a talented and dedicated international team throughout the entire process.
A huge thank you to everyone involved in bringing this project to life — from creative and production teams to styling, retouching, and all the people behind the scenes 🙌"  Maciek Miloch, photographer.
Set design by Fabis Fury, art coordination by Zinnia Daybed and Leon Leyte, still life decoration by Carolina Chavarria Rodriguez and the important coffee styling by Elissa Roux.
Maciek Miloch, who was born in Poland and lives in Berlin, is represented by the Munich agency STILLSTARS.