GoSee presents the new spot by Scholz & Friends and multi-award winning Director Hanna Maria Heidrich c/o DBC – the overture for the world premiere of the GT Concept at the 86th Geneva International Motor Show (3 – 13 March). Made for a real dream car: The purist study comes to you in a your sleep, electrifies all senses, calling out: 'Come and drive me!' and levitates seemingly unbound by gravity into the life of the automobile aesthete. The dream of the protagonist (played by actor Jonathan Harboe) finally becomes cinematic reality: The door opens, the dreamer becomes the driver, and the GT Concept takes off on a ride through the pumping city.
The furturistic sports car continues the great tradition of the brand's studies, which began at the IAA in 1965 with the Experimental GT. “The GT Concept is a pionerring step in the further development of the brand and demonstrates the design language we imagine for our future models: expressive, highly emotional and sporty.” Opel Chief Marketing Officer Tina Müller tells us. “At the same time, the GT Concept is a tribute to the iconic first Opel GT and a brand statement for the future.” And those who pay close attention, will discover a scene with a brief encounter of the old and the new Opel GT.
The film was commissioned by Scholz & Friends (CD Carsten Jamrow, ECD Erik Heitmann) and produced by Tempomedia and the post-producers from Chimney. Find out more about the car directly from OPEL, and more about Hanna Maria Heidrich from GoSee member DBC.
Hanna Maria has already received more than 40 international awards for her commercials and short films. Her work was featured at the prestigious “Saatchi & Saatchi New Directors’ Showcase” and “Young Director Award” in Cannes, the “Art Directors Club” in New York and Berlin and Shots Magazine in London. Often touching on the surreal, her grasp of narrative, coupled with a genuine affinity with actors, has led to films of cinematic style and an individual handwriting.
