The campaign for the new 2020 Eyewear collection from MUNIC was staged by Munich-based photographer Frank Lübke. The design of the new eyewear collection is reminiscent of the reduced design language of the 1970s. Which is why the shoot was produced in a stylish 70s house with Bauhaus design. The new motifs can be seen in the new campaign, at a spring trade fair and in the new 2020 lookbook.
“Frame Your Personality” are not meaningless words for munic but the standard when it comes to design, high-quality materials and a harmonious design language. The result are eyeglasses which are both modern and timeless while underscoring and not overshadowing individual personality.
