May we introduce : Schweppes Pomegranate! For the new trendy soft drink by the beverage specialists from Schweppes, Claudia GÖDKE c/o STILLSTARS photographed the motifs presented here on GoSee.
Since 12 February, Schweppes has had a new addition to the brand’s fruity aperitif family : Schweppes Pomegranate is the first filler, aka drink mixer, with pomegranate flavor available on the German market.
“With Schweppes Pomegranate, we are launching yet another strong flavor that reaffirms the expertise of Schweppes in the area of aperitifs. Innovative taste paired with the iconic Schweppes sparkle culminates here in a striking product design that whets the appetite to enjoy this delightful drink.” says Alexandra Limberg, Head of Marketing AfG Krombacher Brauerei / Schweppes Germany and Austria.
And also since 12 February, Schweppes Pomegranate has been available in 1.25 l PET bottles, in 1 l returnables, plus the iconic 0.2 l glass bottle for the restaurant and hospitality industry. The launch is accompanied by an extensive marketing mix aimed at consumer activation including video campaigns, digital presence, POS measures as well as on-trade in bars and restaurants or as sampling promos.
Meet STILLSTARS again in 2024 as an exhibitor at UPDATE-24-BERLIN.
CREDITS
Styling: Anna Sourminskaja
Food Styling: Nadine Page
Barkeeper Schweppes: Natalie van Wyk
Hair & Makeup: Aennikin
Models: Vanessa Kahl c/o 4Play & Tony Jin c/o Splendide
