In its broadly setup, out-of-home campaign, JÄGERMEISTER focuses on nightlife. "Whether they see themselves as nightlife designers or as traveling art collections, these personas are prototypical for our brand," says Timo Weber, Marketing Director of Jägermeister Germany. GABRIELLE Theurer c/o BASICS has been contributing significantly to this change of image since last year with her hair & make-up for the campaigns. Saskia Krause was quick of hand to assist Gabrielle, and photographer duo Brix & Maas photographed everything from the get-go. So, if you want to cool down a bit, it's right this way.
Katharina HANDEL c/o BASICS took care of hair & make-up for the testimonials of the University of Applied Science (photos: Axel Martens). The campaign can be seen in subway stations in Berlin, Hamburg, Essen, and Dortmund as well as on social media channels.
For 170 years, SIEMENS has been discovering new ways to improve the lives of its customers through electrification, automation and digitization. Katharina Katharina HANDEL c/o BASICS took care of hair & make-up for the campaign photographed by Malte Jäger. Get inspired by the new innovations.
Gabrielle THEURER c/o BASICS and her assistant Mischka Hart took care of hair & make-up for the cast of the Netflix series "Dark". The actors were photographed by Kristian Schuller at Lake Wannsee. Anna Erbe met up with the protagonists for a conversation and introduced the individual members of the crew in an interview.
ZEIT magazine MANN presents the "New Classics" – from It-pieces to classics: draw-string trousers, striped pullovers, peaked caps, sports headphones, graphically patterned outdoor jackets become a part of our lives almost as soon as we buy them. Grooming for this spread came from Saskia KRAUSE c/o BASICS BERLIN, and it was photographed by Christian Hagemann.
Sci-fi and baroque animate marine, lunar and unknown places... 'Iveta goes Red' is the title of the cover spread in the new issue of Red Milk magazine. Model Iveta Rysava has worked as a retoucher and photographer for designer Marcel Ostertag or 50mm. This time, she stood in front of the camera of Annette Apel, and Saskia KRAUSE c/o BASICS BERLIN took care of hair & make-up.
Edith Held shot the campaign photos for Eucabal while Tina Fischbach took care of hair & make-up. Styling was in the hands of Fabiana Vardaro. We are delighted about the wonderful collaboration.
What does the German word stoffbruch, or fabric fold, actually stand for? It is a standard manufacturing method: Fabrics are symmetrically folded and cut for an edge. The edge of this Berlin-based fair fashion label is fashion with understatement manufactured in Europe from impressively simple and very special fabrics. Hair & make-up were taken care of by Maha Hölbling from basics.berlin. The online campaign was photographed by Nic Oswald. If you would like to take a look at the works of Maha Hölbling or the simpatico label, it's right this way.
It's been quite some time since we have followed a style or trend. The diversity of our society (luckily) is represented in the fashion. Photographer Lucas Christiansen and stylist Fabiana VARDARO c/o BASICS BERLIN drew inspiration from the art world and applied several stylistic elements for the spread in COEVAL MAG.
