'Inspired by the allure of high peaks and the call of adventure 🏔️' - 7Mountains Productions organized the photo shoot for PAL SPORTING GOODS in Chamonix. Against the backdrop of the dramatic peaks of Mont Blanc, the high-quality HW 24 collection from PAL aka PALMER AND LOLA was shown in action.
The PAL Sporting Goods brand by founders Poyan and Penny Rahimzadeh is based in the Netherlands and was founded out of a passion for sport. PAL, which could be translated as 'buddy', actually stands for 'Palmer And Lola'. PAL offers classic US sportswear for the whole family. “The results of the shoot perfectly document PAL's commitment to style and performance in the great outdoors.” 7Mountains Productions.
PAL Sporting Goods says it has spent decades researching the best fabrics to ensure the longevity of its fashion items.