India

For the Indian label Kartik Research, fine-art photographer Aaryan Sinha created a visually stunning fashion shoot against a rugged quarry landscape. In this archaic setting, clothing, materials, and landscape enter into a direct dialogue – stone, dust, and horizon amplify the tactile qualities of the collection.

Production, of course, remained within the family – ELEMENTS Production Services, headed by his mother, Harsha Sinha, arguably the most experienced producer on the…

For the 7UP Super Duper Refresher outdoor campaign, advertising photographer Jaap Vliegenthart shot the people visuals in collaboration with Chuck Studios. At the core is a visual world that makes freshness, flavour, and fizz instantly tangible.

“We announce that we developed a Culinary Identity for 7up that fuses flavour, refreshment, and fizz: the Super Duper Refresher! Inspired by the Super Duper Refresher campaign that launched in India, we built a distinctive Culinary…

For the Indian label CORD, Elements Production India produced the Spring Summer 2026 campaign, created by creative director and photographer Pranoy Sarkar – featuring bold, deliberately kitschy, vintage-inspired visuals that immediately stand out. The collection highlights craftsmanship through smocking, embroidery and appliqué, combined with a sensitive approach to materials, textures and patterns.

Elements operates not just as a production company, but as a reliable…

For the Eká S/S 2025 collection, ELEMENTS Production Services took on the production, once again setting a strong benchmark for high-end fashion productions in India and across Asia.

Founded by Rina Singh, Eká is a New Delhi–based fashion label that understands fashion as storytelling – emotional, craft-driven, and deeply human. Rina Singh describes Eká as a poetic, almost fairytale-like world, where garments are not driven by trends but meant to be lived in. Textiles carry…

For its latest campaign, ANAVILA – Sarmast collaborated with the Indian production company ELEMENTS Production Services, who took on both the production and art direction of the entire project.

ELEMENTS was responsible for the overall creative coordination, guiding the campaign from the initial concept through to final delivery. This included production management, visual development, and on-set art direction, with the aim of creating a coherent visual language that aligns…

For the Eká S/S 2025 collection, ELEMENTS Production Services handled the production, once again setting a strong benchmark for high-end fashion productions in India and across Asia. The campaign was photographed in India by Keerthana Kunnath and produced by ELEMENTS. The images convey exactly the atmosphere Eká stands for: lightness, depth, and a quiet intensity emerging from materiality, craftsmanship, and place.

The new TANISHQ Jewellery - Mriganka Campaign was produced by ELEMENTS, who oversaw the full production for the opulent and elegant campaign.

In front of the camera was Indian model and actress Manushi Chhillar, bringing a refined and contemporary presence to the jewellery story. The campaign stands out for its lush visuals, cinematic scale and polished aesthetics, translating the brand’s craftsmanship into a richly styled visual narrative.

ELEMENTS handled the production of…

ELEMENTS supported an artistic project with the creative power duo of Creative Director and Photographer Pranoy Sarkar and Stylist Jahnvi Bansal. The starting point of the collaboration was Chhau, a mythic dance tradition from eastern India.

As part of the project, the team worked with artists from different regions to explore the cultural depth, social rootedness and historical significance of this art form. The result is a series of dynamic visuals positioned between art…

ELEMENTS PRODUCTION, an experienced production partner for international photo and film shoots in India, supported the latest Master Cut directed by Akshay Sharma for Indian designer PAYAL KHANDWALA.

The film is a poetic homage to the quiet art of craftsmanship - to those precise, often unseen moments where thread and form come together to create fashion. “From the first stitch to the final silhouette, every tool plays its part to craft detail into design. This film is a…

In 'Acts of Appearance', Gauri Gill transforms the everyday life of an Indian village into a poetic stage, where intricate masks blur the line between reality and fantasy – revealing hidden stories, cultural traditions, and human experiences.

The project was created in collaboration with numerous papier-mâché artists from the Kokna and Warli tribal communities in an Adivasi village in the Palghar district, inland from Dahanu. This district is among the poorest regions of the…

Doing good is and always has been at the core of C&A’s purpose. With a clear objective : We aim to contribute to a better world by supporting good causes, while doing what is right – not only in C&A’s own operations but also along the company’s supply chain.

Which is why C&A is constantly exploring new ways of supporting social suppliers – like Rangsutra – to scale their production and, by doing so, increase their impact to improve livelihoods for people in disadvantaged…

Indian production company ELEMENTS has just presented its services, ranging from commercials to photo shoots, at UPDATE Berlin and is the go-to address when its comes to productions in India and the far reaches of Asia.

To Europe, ELEMENTS also has a very special relationship, as a son of the family is studying photography in the Netherlands. Here on GoSee, ELEMENTS presents ‘This Isn’t Divide and Conquer’ by Aaryan Sinha. The work has been exhibited in Luma Arles with House…

Filmed in a vintage performing arts theater, the TILFI Kala campaign spot produced by ELEMENTS follows a theatrical troupe in rehearsal, tracing the organic unfolding of a journey to realize a creative vision.

“The art of expression and the craft of evoking rasa (sentiment) and bhava (emotive state) remain central concepts in India’s performing art traditions, drawing from the fundamental principles laid out in the Natya Shastra.”

Founded in Banaras in 2016, TILFI is aimed at…

Indian fashion label ANAVILA embodies traditional simplicity at its best. The prints, patterns, and designs of Anavila are pleasantly minimalist and synonymous just as much with class as timeless elegance.

For the AAMOD collection, Director Akshay Sharma filmed the commercial presented here, which was produced by ELEMENTS Production Services.

“The making of Aamod is deeply rooted in the romantic prose and poetry of 17th-century Rajasthan. Whether as exquisite embroidery, or…

The National Basketball Association (NBA) kicked off a marketing campaign in India with brand ambassador and Bollywood actor – Ranveer Singh. Production support for which came from ELEMENTS.

The ‘#ThisIsBasketball’ campaign consists of a series of films aimed at showcasing the diversity of the basketball community in India – capturing the true spirit of the sport: The court is for everyone. The NBA campaign film is about Singh’s passion and love for the game of basketball…

The production company ELEMENTS supported a travel special for HTSI – formerly known as How To Spend It Mag of the Financial Times – on the Indian megacity Mumbai. With a population of thirteen million, Mumbai is the city with the highest density in the world.

Towering above the largest slum in India, home to one million people, are several new residential skyscrapers owned by the superrich. Certainly not the only contrast Mumbai has to offer… which, of course, can be seen…

For his client AMAN, Robert RIEGER c/o EMEIS DEUBEL traveled to India where he photographed the hotel Aman-I-Khas in Ranthambore and five-star hotel Amanbagh in Rajasthan.

Located at the edge of the Ranthambore National Park is the luxury hotel Aman-i-Khás, with a total of only ten luxurious tents – directly adjacent to the world-famous tiger reserve. Set amid the dense bushes of the Indian jungle in inimitable elegance is this luxury safari camp. The tents are erected again…

The ASHISH Spring/Summer 2023 collection has once again drawn its inspiration from the Indian heritage of its designer and founder Ashish Gupta. It was produced by ELEMENTS – and for the very first time in India. The campaign explores Indian cultural heritage and was photographed by Ashish Shah in a charming house built during colonial times.

The S/S ‘23 collection is marked by a fusion of traditional Indian styles with contemporary silhouettes and once again features the…

The film and photo production company ELEMENTS PRODUCTION SERVICES, headquartered in India, knows them all – the extraordinary settings, the secret places, the profane and the glitz Made in India. From bustling bazaars, to secluded beaches and historical sites and palaces or even lush tropical forests, they have a bank of settings that would inspire any art director.

They just recently produced a commercial for THE MAN COMPANY to celebrate INTERNATIONAL MEN’S DAY on 19…

Rising from the alleys of Banaras … Delhi has a new go-to place for Zari or Banarasi fabrics : SHANTI BANARAS. For the latest collection, ELEMENTS produced the image film with Director Supriya Tandon in the old town of Delhi. In front of the camera in the monument-protected location stood models Riya Sharma and Supriya, who were styled by CD Nikhil D. The campaign motifs were photographed by Bikramjit Bose. Hair & make-up: Mitesh Rajani, DOP: Amal Sudhakaran, and Producer…

CARE BY ME was founded in 2012 by Danish designer Camilla Gullits. Her goal was to create a collection of socially responsible clothing and furnishing objects while also helping women in developing countries. Following her graduation from the Royal Academy of Architecture, Design and Conservation, Camilla founded her own consulting firm. After a few years however, she decided to return to her design roots and founded CARE BY ME with the vision of a brand which brings about…

“AJIO.com brings handpicked, on-trend styles from across India and the world to your wardrobe.” advertises the operating company Reliance Retail, Indian retailer and subsidiary of Reliance Industries Limited. Founded in 2006 by Mukesh Ambani, it is the largest retailer in India based on revenue.

For Indian fashion player AJIO, ELEMENTS PRODUCTION SERVICES PVT LTD produced the fashion spread presented here. Ajio : “Our Indie styles are literally art you can wear. They are…

This 30-second ad for VEEBA was designed for maximum brand recognition with a sharp focus on the core qualities of VEEBA Ketchup, which are simultaneously: One, that it is full of farm fresh goodness and purity; and two, that it has no room (physically or metaphorically) for harmful chemicals, preservatives, synthetic colors or artificial flavors. The spot convinces its audience with great food appeal and cuts away from the surfeit of ads in the online space by the way it…

NEW at GoSee is ELEMENTS PRODUCTION SERVICES PVT LTD, a production company based in India with offices in Delhi and Mumbai. It supports both film and photo productions – even beyond the borders of India. Its clients already include big names such as Apple, airbnb, Anthropologie, BHLDN, Bobbi Brown, Clinique, Corteva, Freepeople, Google… or agencies the likes of Lowe Lintas, Ogilvy, Publicis or Wieden + Kennedy.

To kick things off, we present the editorial entitled ‘Meet Me…