Der deutsche Augenoptiker Fielmann Group AG mit Sitz in Hamburg erzielte mit 614 Filialen in Deutschland in 2022 einen beeindruckenden Absatzmarktanteil von 53 Prozent und einen Umsatzmarktanteil von 22 Prozent.

Für die betreuende Agentur Mother Berlin fotografierte Christian Wernder die aktuelle OOH-Kampagne. Für das Finishing der Motive waren die Künste der Postproduktion ONE HUNDRED BERLIN gefragt.

CREDITS

Production Company Berlin Westend Production GmbH

Photographer Christian Werner

Executive Producer Nicolas Schwaiger

Producer Vera Trigueros de Korff

Production Manager Joy Fischer, Mirjam Siefert, Daniel Grave

1st Assistant Arne Vossfeldt

2nd Assistant Viktor Ebell

Digital Operator JC Blaum

Casting Director Keva Legault

Stylist Kamilla Richter

Styling Assistant Valentina Mike

Fitting Assistant Laura Wulff

Hair & Make Up Artist Ischrak Nitschke

Hair & Make Up Assistant Masayuki Yuasa, Anri Omori

Set Design Ruth Bartlett

Set Design Assistant Jessica Romero

Agency Mother Berlin

Chief Creative Officer Alexander Nowak

Managing Director Amelie Schad

Account Director Kurt Mattich

Creative Director Stefan Wittemann

Production Director Felix Eichhorn

Postproduction - Finishing by One Hundred Berlin

Talents : Solome (Talent Agency: Procast), Stephen (Talent Agency: DeeBeePhunky), Huy (Talent Agency: Fangfrisch), Greta (Talent Agency: DeeBeePhunky), Julie (Talent Agency: DeeBeePhunky), Marion (Talent Agency: Facelent), Elias (Talent Agency: Model Booker), Lidia (Talent Agency: Izaio Management), Amone (Talent Agency: Juniormodels), Constantin (Talent Agency: Procast)