Frito Lay is an American company. It was founded in 1961 through the fusion of The Frito Company and H.W. Lay & Company. It is made up of two companies which were both founded in parallel in 1932. And at both – today they belong to the PepsiCo Company – it's all about chips or now delicious snacks. The latest motifs came from Larry BARTHOLOMEW c/o ALYSSA PIZER MANAGEMENT.  fritolay.com