For the BMW X3, a mid-size SUV produced since fall 2003, the task was to showcase Original BMW Accessories for the BMW Spring/Summer '25 campaign in a lightweight manner. Models Simonas Pham and Carlotta S. posed for the camera of director and photographer DAVID MAURER.
Original BMW Accessories offer you everything that makes your BMW even better. From practical accessories to stylish features.
"Summer only comes once a year. With Original BMW Accessories, you can make every day special. With extra storage space for spontaneous adventures, practical storage options in the interior, or protective equipment that will help your plans survive any summer storm. Find what makes your summer unique." BMW
The campaign was overseen by experienced producer Sylvia Houari-Fah c/o BMW. PRINZ PRODUCTIONS was responsible for the production of the Customer Support 360° Seasonal Campaign. The result is 'a package of inspiring, authentic, and joyful images/video of premium Original BMW Accessories.'
On gosee.news, we present you a one-minute video and two spots on the topic of 'tires,' as well as the campaign motifs. All by David Maurer.
