FOREAL c/o ANALOG/DIGITAL presents us their summer campaign for LG and Studio Monoloque here on GoSee. “In this vibrant film, our clumsy dad shows us all the features of his gigantic, brand-new LG Instaview Fridge. In a second commercial, he presents a wider range of LG products which can be purchased during Mediamarkt’s Brandweek.”
Plus, FOREAL presents us their animation for SWATCH and TRUTH AF. “We teamed up with Alex Trochut to create this animation as part of truth.af – an ongoing series of typographic animated one-word poems. Scrolling through Instagram, the feed becomes a never-ending display of perfection: beautiful people with flawless skin, toned bodies in perfectly curated scenarios; life as a never-ending rom-com. It seems disconnected from “real life,” and devoid of truth. But something else hides behind the fake veneer, squeezed into the corset of modern beauty standards: a body with flaws and scars.”
Experience & multidisciplinary approach. From the get-go we set out to create a production company that’s a bit different. Where no one medium is more important than the next. We’re a bit like that “slash” in our name – a bit hybrid if you will. Mixed-media experience and expertise is the core of Analog/Digital.
We bring together experience on all sides of the ad business - production, artist management, ad agency and marketing - taking into consideration all perspectives throughout the creative production process. Our production experience spans animation, film, and photography - making for a truly hybrid production offer.
With over 20 years of experience across photography, animation & live action film production, AD is the realisation of our vision of a flexible, transparent, no fuss & friendly production company that values collaboration and high quality content – whatever the medium or technique. Between the analog and the digital – staying true to our roots & looking forward to the future.
GoSee : analogdigital.tv
