City or cross country? From today on, you no longer have to choose. Fixip Studio has unveiled a Chevrolet Suburban CGI AI project that reimagines the way premium automotive visuals can be produced. Combining CGI, artificial intelligence, and high-end retouching, the studio created a full visual story from the ground up, with complete control over the vehicle, characters, styling, lighting, and atmosphere.
Developed by a compact team of three specialists - a 3D artist, an art director, and a retoucher - the project highlights a faster, more flexible approach to content production.
The result is a commercial complete with a series of cinematic images, that showcase the Chevrolet Suburban while demonstrating how CGI and AI can open a new era of fully controlled automotive advertising.
Fixip is a team of highly talented specialists in Retouching, CGI, Color Grading, Post-Production, and AI Exploration. Based between Los Angeles and Europe, the team is highly adaptable to the needs of each project. With over 15 years of experience, Fixip is renowned for its swift turnaround times, responsiveness to client requests, and utilization of cutting-edge technologies including the latest AI-driven explorations.
"We create digital assets for advertising campaigns, films, social media, and more. Through continuous experimentation and innovation, Fixip explores how artificial intelligence can enhance, accelerate, and expand creative possibilities. Our mission is to infuse every image with soul, support our clients’ creative vision, and continually push the boundaries of visual storytelling." Mika Laujin, Founder Fixip Studio, Los Angeles.