Together with the agency Studio Good and creatives Lauritz Fittkau & Linnart Unger, Tian STÖHR c/o UPFRONT implemented the HR campaign for the Max Delbrück Center. The MDC for Molecular Medicine is one of the world's leading biomedical research centers. Nobel laureate Max Delbrück, born in Berlin, was a founder of molecular biology.
Additionally, we present an excerpt from Tian STÖHR's ongoing project titled ‘Soulfood’: ‘Cooking is a deeply social activity that brings people together, fostering connection and communication as they share meals and traditions. It strengthens social bonds by creating a shared experience, allowing individuals to express care and hospitality. This communal aspect of cooking is vital for human relationships, as it nurtures trust, cooperation, and a sense of belonging.’