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PHOTOGRAPHY · 21.10.2024

FENDI FRAGRANCES collection - launch campaign by photographer and director Johann Clausen, produced by CLAAS CROPP CREATIVE PRODUCTIONS

CCCP coordinated the stills and video production with photographer and director Johann Clausen. Johann and CCCP were directly commissioned by Fendi together to execute the project from the concept to the finished images and videos.

FENDI FRAGRANCES consists of a new collection featuring seven exclusive perfumes, each fragrance note representing a key to the family’s secret gardens: “Seven fragrances, seven olfactory stories of the Fendi family, rooted in its heritage and secret gardens – from Istanbul’s leather ateliers to the lands of Southern and Eastern Africa, from a valley outside Marrakech to a beloved Mediterranean island, and from a home nestled in the Roman countryside to a rose garden in the heart of the Eternal City.”

Maison Fendi is rooted in the craftsmanship of fur and leather, noble materials that require respect from the hands that shape them. Today, the fragrance collection continues this tradition with the finest, richest, highly concentrated, natural, and artisanal raw ingredients personally selected by Artistic Directors Kim Jones, Silvia Venturini Fendi, and Delfina Delettrez Fendi.

CREDITS

Photography: @johann_clausen

DP: @robertwisniewski_

1st AC: @berlintino

DIT: Martin Knispel @perdu.film

Gaffer: @antonandalus

Electrician: @elotroroy

Grip: Jérôme Lauer

Motion Control: @frameforcestudio

Remote Manager & Add’l Photography: @marlen_s_keller

Set Design: @hellakeck  Asst: @ma.rtin.a.di.mit.rov.a

Prop Master: @greta_billstein

Digital Operator: @michael_petersohn @nittygritty.berlin

Post Production Stills: studio_lupa_ and @nittygritty.berlin

Post Production Video: @studiowilmersdorf and @paulschwabe.digitalproduction

Production: @claascroppcreativeprod

Studio, Equipment & lots of extra support provided by @delightrent 

Claas Cropp Creative Productions is a leading full-service production company based in Berlin since 2007, with a proven track record in the production of stills and moving images. CCCP produces national and international photo and video shoots for small to large-scale advertising campaigns and editorial formats, covering a range of topics from fashion to automobiles and sought-after lifestyle products while also providing professional services in location scouting, casting, art buying and more.

Credits

Director
Johann Clausen
DOP
Rob Wisniewski
Client
Fendi and LVMH Fragrance Brands
Set Design
Hella Keck
Photographer
Johann Clausen

About Claas Cropp Creative Productions

Claas Cropp Creative Productions is a full service production company with vast experience in all areas of still photo production, location scouting, casting, and art buying. Based in Berlin, we work nationally and internationally on all kinds of photographic shoots, from fashion to cars, from editorial productions to worldwide advertising campaigns.

We partner with photographers, agencies, and clients to support them in all aspects of production - from budget estimation through artist selection, casting, location scouting and organization on-site, to a transparent settlement of the production expenses. Our expertise enables us to find the best solutions for our clients' needs. We counsel throughout the entire project – from the early planning stages to the post-production wrap-up.

Since the company’s founding in 2007, we've successfully worked on more than 500 productions. The roster of clients we've worked for includes popular international brands and companies such as Louis Vuitton, Brioni, Coty, Adidas, Nike, Lacoste, Apple, Lufthansa, Mercedes-Benz, Disney, Siemens, Microsoft, Deutsche Bank, P&G, Credit Suisse, BMW, Volkswagen and Audi, Men's Vogue, Elle Italy, Vanity Fair, GQ, Monocle, and Achtung, shot by photographers such as Annie Leibovitz, Jean-Baptiste Mondino, Ellen von Unwerth, Martin Schoeller, Uwe Düttmann, Nadav Kander, Daniel Jackson, Glen Luchford, Julian Broad, Roxanne Lowit, Blinkk, Marco Grob, Tom Nagy, Joachim Baldauf, Wim Wenders, and Jim Rakete.

GoSee : claascropp.com

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