"A few weeks ago, on an unusually cloudy day in Barcelona, we kicked off one of our Puma productions. This wasn’t the slick, high-gloss football of the big leagues, this was community football. The pitch where real people play.
Led by Alex Elms on creative direction, the project aimed to capture this raw energy for the new Pumafootball Collection. With a documentary eye and patient focus, Max Galys and Sharon Lopez moved through the sets and scenes, capturing authentic moments and the real vibe of competition.
The models were fantastic, and the whole crew made it all happen. A big, heartfelt thank you. We loved how this one turned out." FALCA, Barcelona
TEAM
PUMA TEAM
Samuel Moir
Alex Elms
Ciaran Summers
Noemi Mirra
Photographers: Max Galys & Sharon Lopez
Max 1st Photo Assis: Valentin Kux
Max 2nd Photo Assis: Arkaitz Olarra
Max DigiOp: Tom Griffith
Sharon 1st Photo Assis: Gabriel Rodrigues
Sharon DigiOp: Marta Vazquez
Producer: Ignasi Vargas
Production Manager: Niall Gallagher
Production Coordinator: Maria Badia
Location Manager: Aleix Marin
Unit Manager: Aitor Huguet
Runner/PA: Hichem Boumedol
Runner/PA: Anna Camps
Choreographer: Ryan Lee
Makeup: Itziar Nzang
Stylist: Paloma Faba
Featuring: Max Schonhofer, Angelica Makuba, Enrike Barry, Aroney González, Carola García & Koshey Murtra