"A few weeks ago, on an unusually cloudy day in Barcelona, we kicked off one of our Puma productions. This wasn’t the slick, high-gloss football of the big leagues, this was community football. The pitch where real people play.

Led by Alex Elms on creative direction, the project aimed to capture this raw energy for the new Pumafootball Collection. With a documentary eye and patient focus, Max Galys and Sharon Lopez moved through the sets and scenes, capturing authentic moments and the real vibe of competition.

The models were fantastic, and the whole crew made it all happen. A big, heartfelt thank you. We loved how this one turned out."  FALCA, Barcelona

TEAM

PUMA TEAM

Samuel Moir

Alex Elms

Ciaran Summers

Noemi Mirra

Photographers: Max Galys & Sharon Lopez

Max 1st Photo Assis: Valentin Kux

Max 2nd Photo Assis: Arkaitz Olarra

Max DigiOp: Tom Griffith

Sharon 1st Photo Assis: Gabriel Rodrigues

Sharon DigiOp: Marta Vazquez

Producer: Ignasi Vargas

Production Manager: Niall Gallagher

Production Coordinator: Maria Badia

Location Manager: Aleix Marin

Unit Manager: Aitor Huguet

Runner/PA: Hichem Boumedol

Runner/PA: Anna Camps

Choreographer: Ryan Lee

Makeup: Itziar Nzang

Stylist: Paloma Faba

Featuring: Max Schonhofer, Angelica Makuba, Enrike Barry, Aroney González, Carola García & Koshey Murtra