In the new campaign, it all comes down to a simple question for AXA : “Why should the future have to be risky?” Being a woman should not be of any risk at all. The film and print campaign by Publicis Conseil underscores the significance of strengthening and protecting women. The print campaign photographed by Peter FUNCH c/o EMEIS DEUBEL in Ljubljana, in parallel to the film shoot, sheds light on important statistics (only 33 % of business owners are women…).
The shots by the Danish photographer often combine storytelling with an astute social commentary in a cinematic visual language, in which his technical expertise is finely balanced with a dose of a dry humor.
The global campaign was already presented in Adsoftheworld or on Brandingforum.
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Mat NEIDHARDT c/o EMEIS DEUBEL was commissioned by DEUTSCHE BAHN to photograph the extensive employer branding campaign with real employees and at real places of work in Germany and in the Netherlands. Post production came from Simon Koelbl.
Plus, he photographed a further employer branding campaign for German automotive supplier www.lkqeurope.com, with post this time by PX1.
Florian BISON c/o EMEIS DEUBEL took it to Cape Town where he photographed the Fall/Winter campaign for ADIDAS. Production on location was in the hands of GoSee Member KENT & CO PRODUCTIONS.
ADIDAS develops sports equipment for and with athletes of every discipline. Athletes who are changing the game with creativity. Questioning conventions. Breaking and redefining rules.
Robert RIEGER c/o EMEIS DEUBEL photographed the living and office space of PR consultant Michela Pelizzari for DOOR, the new interior magazine of Italian newspaper Repubblica. An area of 280 square meters, previously used as an office for years, transformed into a home – not exactly a small task.
Robert made use of a summery day in Berlin to shoot a few portraits chock full of emotion.
